A Study On The Development Of Tourism Industry In Hubei Province

In recent years,with the overall rapid development of national tourism,the development of tourism in our province has also been improved in an all-round way.As early as 1996,the people’s Government of Hubei Province has clearly defined the tourism industry as a new growth point to promote national economic and social development.In recent years,with the rise of the tourism fever,accompanied by tourism in the economy,society,culture,With the appearance of environmental functions,the government is more and more aware of the important role of tourism industry in promoting the economic development and social progress of our province,and gradually regards the tourism industry as the leading industry in the region or as a new economic growth point.But for now,Hubei Province Brigade There is still a big gap between the development of tourism industry and the developed provinces of national tourism,and it is in the middle of the national ranking.With the rapid development of tourism industry,under the background of such fierce competition in the tourism market in the whole country and even in the world,how to fully excavate and make use of the tourism resources of Hubei Province and expand the share of tourism market,It is a topic worthy of further study that Hubei tourism industry has a place in the national tourism industry ranking and realizes rapid and substantive progress.Based on the comprehensive analysis of a series of research literature on tourism industry and tourism economy at home and abroad,this paper makes a comprehensive analysis of the present situation and predicament of tourism industry in Hubei Province.Find out the factors that restrict the development of tourism industry in Hubei Province,including regional tourism transportation,tourism brand building and publicity,tourism management system,tourism industry chain development and tourism talents,etc.In addition,it also summarizes and draws lessons from foreign countries such as Japan and France.This paper puts forward a series of measures to promote the development of tourism industry in Hubei Province,taking the case study of the successful development of tourism industry in Chengdu and Guangdong and taking Enshi Tujia and Miao Autonomous Prefecture in the province as an example.The main contents are as follows: speeding up the transformation of tourism development mode,constructing the industrial module of Hubei "big tourism",perfecting the construction of infrastructure and developing ecotourism,shaping the famous brand of Hubei tourism,and increasing the publicity of the market.Strengthen the training of tourism talents,strengthen the sense of service and the concept of integrity.