A Case Study Of Tencent's Merger Of Supercell

In order to keep up with the pace of economic globalization and the increasingly mature capital market,our country has made great efforts to adapt to the development trend of the world economy.More and more enterprises want to break through the bottleneck of technological complementarity and the development of the field,and they have chosen the way of merger and acquisition to realize it.In recent years,the development trend of the Internet industry is getting better,and M&A activities are increasing gradually.In the past two years,many domestic internet companies have merged with their competitors to "make peace" in order to pursue the "Matthew effect" of "the strong will remain strong while the weak will remain weak".Based on the public's increasing dependence on the Internet,the Internet has become an important contribution to the current economic growth.Therefore,the trend of M&A expansion is inevitable.Perfect cross-border mergers and acquisitions can not only improve the profit growth of enterprises,but also develop the international business field.However,if cross-border mergers and acquisitions fail,it will consume a large amount of capital of the enterprise,and the time and economic benefits it consumes will have a negative impact on the future development of the enterprise.Firstly,this paper introduces the significance and background,and combs the research status at home and abroad.Secondly,it gives a brief introduction to Tencent and Supercell,the target game company.Then,the related theories of merger and acquisition are summarized.Starting from several financial dimensions such as calculating financial indicators,explaining trends and finding changes,the motivation and financial management of Tencent's merger and acquisition of Supercell are carefully studied,so as to evaluate the performance of merger and acquisition.Finally,it summarizes the effective measures to improve the efficiency of mergers and acquisitions,and puts forward reasonable suggestions.