The Choice Of Logistics Transportation Mode Between Thailand And China's Fruit Trade

With the rapid development of modern science and technology,the efficiency of logistics operations is getting high and higher.With Rapid logistics and advanced fruit preservation technology,Thailand's fresh fruit logistics has developed rapidly and it is export volume has increased day by day.It has become China's main fruit importing country.Thailand's Longan,Durian,and other tropical fruits have a high demand market share in the Chinese market and are very popular among Chinese people.However,because of the perishable nature of fresh fruit,logistics and transportation are particularly important for this product.Based on the value of chain analysis of Thai and Chinese fruit logistics,this paper comprehensively considers the factors affecting transportation decision-making and combines the Binary Logit models to explore the choice of logistics and transportation methods in Thailand and China.The first two chapters of this paper expound the research background,purpose,significance,content,methods and innovations;summarize the relevant theories and literature,analyze the relevant research progress of Taizhong logistics,and provide theoretical basis for the choice of logistics transportation mode of Thai-Chinese fruit trade Chapter 3 introduces the development of Thai-Chinese fruit trade and Thai-Chinese fruit trade logistics,and analyzes the basic situation of Thai-Chinese fruit logistics transportation.Chapter 4 uses the value chain theory to analyze the logistics transportation of Taizhong fruit,and analyzes the factors affecting transportation decision-making based on the second.Chapter 5 takes the logistics transportation mode selection of Bangkok-Guangzhou fruit trade as an example for empirical analysis and establishes Bangkok.The model of logistics transportation mode selection for Guangzhou fruit trade,data acquisition through questionnaires,establishment of two logit models for empirical analysis,and suggestions and countermeasures for improving logistics in Thailand and China;Chapter 6 summarizes the research results.The study found that:(1)Through the analysis of the Thai and Chinese fruit logistics value chain,the Thailand-China fruit logistics activities were defined as support activities,auxiliary activities,and innovation activities.(2)The choice of transportation mode will be affected by various factors such as the size of the enterprise.The binary logit model was used to select the logistics and transportation methods of Thailand and China fruit,we find out that the length of transportation,and the delay of transportation,the transportation time,transportation delay,transportation loss,and other factors are the main factors considered in the logistics and transportation of fruit between Thailand and China.The analysis and research results are in great significance for optimizing the choice of Thailand and China fruit logistics methods and improving transportation efficiency and reducing the risk in the fruit logistics process of Thailand and China.