Operation And Maintenance Business Development Strategy Of Wind Power Generation Of Tianyuqianhang

Currently,China has the largest installed capacity of wind power and the number is still growing rapidly.Moreover,the wind power installed capacity will reach 200 million in2020,and thus the one hundred billion scale of wind power operation and maintenance market will be formed.With the rapid growth of the wind power,the warranty is facing expires,and thus will make the operation and maintenance business grow faster.Based on the related theories and literature review of operation management,this paper introduced Qianyu Tianhang Technology Co.,Ltd and its wind power operation and maintenance business segment.Then,the author analyzes the current status of the company's wind power operation and maintenance business,and puts forward the problems about the waste of time and low profits.In addition,the development direction of the operation and maintenance business is analyzed.Besides,the author analyzes the macro-environment and competitive environment of the company's operation and maintenance business through PEST method,five-force model method and SWOT method,and finally puts forward the development strategy of the wind power operation and maintenance business.The research results of this paper can improve the market competitiveness of the wind power operation and maintenance business of the Qianyu Tianhang Company in the rapidly changing market,promote the rapid and sustainable development of the company's business,and have guiding significance for wind power operation and maintenance companies.