All glitz and glam?: A look at the image of public relations practitioner Samantha Jones from 'Sex and the City'

Samantha Jones in the series Sex and the City (1998-2004) is a career-driven, confident, unmarried woman who lives the lavish life as a public relations executive in Manhattan. She is a single woman who prioritizes her work above all else. In accordance with some images of public relations practitioners, she is an accomplished, poised woman who loves her job. Although sometimes Samantha intertwines men and sex with her career, her image of a PR practitioner in popular culture is positive one. The series and movies (Sex and the City: The Movie, 2008 and Sex and the City 2, 2010) showcase Samantha as a high-powered PR practitioner who chooses her own happiness over love--unlike other images of female journalists.