Applying Intrapreneurship to Sustain Corporate Growth: A Business Practitioner's Model

Many companies fail to achieve growth due to their inability to create opportunities and transition them into production. There is often an absence of employee innovation that stems from a lack of strategy that energizes and expands employee initiative to develop and sustain creative solutions. The purpose of this dissertation is to develop a model to integrate an intrapreneuring structure and culture within a practitioner's ongoing business process. This research is fundamental to understanding the best ways that business culture, selected behaviors, strategic intent, and social structure could be intentionally integrated to create and sustain business opportunities.;Despite the prominence of intrapreneurship in corporate conversations, it continues to remain an untested, but promising, business process. Business scholars tend to discuss intrapreneurship and strategy as associated business concepts. Business practitioners use strategy and structure to mature opportunities for achieving long-term growth. Using a conceptual model, this dissertation will combine business strategy and structure within a framework of intrapreneurship to realize alternative ways of producing business growth and long-term sustainability. The organizing scheme for this dissertation provides an integration of the pluralistic dimensions of the intrapreneur working within a framework of strategic business process and structuration theory. Thus, one goal of this study is to create a synthesis of academics and business. This study attempts a synthesis of creativity, innovation, and strategy as a way of suggesting practical opportunities for the in-practice integration of intrapreneurship.;Keywords: Intrapreneurship, Strategy, Behaviors, Creativity, Structure, Social Interaction.