Research On The Red Tourism Development Of Yunnan Revolutionary Cultural Resources In The New Era

Revolutionary culture has important value and significance in inheriting red gene,strengthening patriotism education and strengthening cultural self-confidence.The emergence of red tourism provides a good platform for the realization of revolutionary cultural value.At present,red tourism has become a new consumption hot spot,but on the whole,red tourism starts late,and there are still many problems in the development and utilization of resources,which need further study.This paper takes Yunnan Province as an example to study the red tourism development of revolutionary cultural resources.Based on the theory of innovation,experience economy,sustainable development,qualitative and quantitative analysis and literature analysis,this paper analyzes the temporal and spatial characteristics of revolutionary cultural resources,the development of red tourism,existing problems and so on,and puts forward effective tourism development models and suggestions for revolutionary cultural resources.First of all,this paper explains the research background,research significance,domestic and foreign research status,research methods and research contents,defines and explains the concepts and theories involved in this paper,and provides the theoretical basis and guidance for the research of this paper.Secondly,through a large number of books and documents to sort out the revolutionary cultural resources of Yunnan Province,the basic understanding of the revolutionary cultural resources of Yunnan Province.And the resources of revolutionary cultural resources are classified,the spatial and temporal distribution of revolutionary cultural resources in Yunnan Province,the protection and preservation situation are analyzed,and the revolutionary cultural resources of Yunnan Province are summarized and evaluated.Third,analyze the present situation of red tourism development in Yunnan Province,and analyze the general situation,space-time distribution,development mode and existing problems of red tourism resources in Yunnan Province.Fourth,using Boston matrix method to analyze the domestic and foreign tourist market of red tourism in Yunnan Province,and to locate the target of red tourism market in Yunnan Province.Finally,on the basis of the analysis of the revolutionary cultural resources,the development situation of red tourism and the red tourism source market,combined with the actual situation of Yunnan Province,four concepts,four principles and 6targeted development countermeasures of the development of red tourism resources in Yunnan Province are put forward.A new model of the development of red tourism resources in Yunnan Province is proposed : " explain the multi-combination development mode of experience ",and conducted the spatial integration of red tourism resources in Yunnan Province,and designed 7 high-quality red tourism routes.To promote the in-depth development and utilization of red tourism resources in Yunnan Province,and to realize the sustainable development of red tourism in Yunnan Province.