Research On The Innovative Design Of Cosmetics Packaging About Cultural Visual Elements In The Republican Period

Packaging is an accessory of goods and an important means to realize the value of products.In modern packaging,design has become an integral part.With the increasing number of cosmetic brands and packaging,the application of visual cultural elements in the period of the Republic of China is both a challenge and an opportunity.The cultural visual elements in the period of the Republic of China contain the double charm of historical culture and art design.In terms of color application and form composition,they also have unique double meanings of retro and modern,so these retro elements still have the possibility of appearing in modern packaging.This paper analyzes the design features of visual elements and the design form of cosmetics packaging in the period of the Republic of China from the aspects of graphic development and application of visual elements.Through the application of visual elements in contemporary design,continuation and inheritance,case analysis,design methods and innovative practice,combined with the cosmetics packaging of the elements of the Republic of China.The application of the pattern of the Republic of China,the structural treatment and redesign of the elements are presented by using modern packaging carrier.