Private Enterprises' Participation In Oil Monopoly Market

Petroleum is a strategic resource related to the lifeline of the country.Since the reform and opening up for more than 40 years,China has continuously promoted the marketization reform of the petroleum industry,and further liberalized the market access in 2020.At present,it is in a critical period of industrial transformation and upgrading.The entry of private enterprises into the petroleum industry can stimulate market vitality,promote effective competition,and promote China's petrochemical industry to leap from a big country to a powerful country and reconstruct the global petrochemical value chain.In this context,it is of great significance to explore how private enterprises can effectively enter the oil monopoly market.Based on the research and related theories of private enterprises entering the monopoly market,this paper analyzes the current market competition in various business fields of China's oil industry,as well as the difficulties and breakthrough points of private enterprises entering the oil monopoly market,and attempts to build a theoretical model to explore the path choice of private enterprises participating in the oil monopoly market.Taking Zhejiang Petrochemical,a typical private refining enterprise,as the case study object,this paper verifies the hypothesis and theoretical model from multiple dimensions to prove the practical and theoretical significance of the theoretical model.The research results show that private enterprises should follow the "step-by-step" development path to enter the oil monopoly market,and gradually expand from the middle and downstream markets to the upstream markets.This paper proposes that private enterprises should take seeking product differentiation as the fundamental path,improve their independent R & D capabilities,and optimize the product structure;take strengthening strategic cooperation as the practical path,and cooperate with domestic and foreign oil enterprises,to realize complementary advantages;take the construction of sustainable development ecosystem as an effective path,on the basis of industrial cluster effect,adhere to the green and intelligent development mode,so as to win the sustainable development space.