| As the crystallization of human civilization and wisdom,steel not only changes people’s quality of life,but also destroys and threatens people’s living environment.According to the survey of the Ministry of industry in 2017,the steel industry is the largest source of air pollution in China.As one of the industries with high production capacity and high pollution in China,the iron and steel industry has been constantly exploring the development idea of win-win in the process of its development.In 2019,the state issued the "opinions on promoting the implementation of ultra-low emissions in the iron and steel industry".The introduction of the policy set off a new wave of ultra-low carbon emission technology transformation in China’s iron and steel industry,and strongly promoted the key technology innovation and progress of the whole dust removal equipment industry.China’s dust removal enterprises ushered in a broad market development opportunity.Combined with the current environmental protection policies and the development situation of dust removal enterprises,the development of traditional dust removal enterprises not only faces opportunities such as rigid market demand and complete industrial chain,but also faces challenges such as overcapacity,market competition,weak core technology and increased cost.Under the new situation of strict control of ultra-low emission by the government,as an emerging industry supported by China’s policies,the development of environmental protection dust removal enterprises has not yet started How to develop in the future is a problem that enterprise management should focus on.In this paper,a large dust removal enterprise g environmental protection Co.,Ltd.is taken as the research object.Firstly,the development status of iron and steel dust removal industry is summarized,and the research purpose,significance and research ideas of this paper are put forward.Combined with the relevant theories of development strategy at home and abroad,based on the theoretical research foundation,using PEST analysis,SWOT analysis and other related analysis tools,this paper analyzes the macro external environment and internal environment of g environmental protection Co.,Ltd.,finds out the advantages and disadvantages of g environmental protection Co.,Ltd.,as well as the opportunities and threats faced by g environmental protection Co.,Ltd.,and through thorough analysis According to the research and analysis results,the development strategy of g environmental protection Co.,Ltd.is preliminarily formulated.Through product development strategy and market development strategy,it is clear that the key points of development strategy are technology leadership,corporate culture and human resources.Finally,in order to ensure the implementation effect of the company’s development strategy,this paper puts forward a number of safeguard measures in the process of strategy implementation,so that g environmental protection Co.,Ltd.can continue to develop better in the increasingly fierce industry competition environment and high-pressure policy environment.The research of this paper not only helps g environmental protection Co.,Ltd.to improve its benchmarking position in the industry and the sustainable development of the company,but also helps other companies in the dust removal industry to provide reference and reference when formulating development strategies,which has strong guiding significance. |