Research On Derivative Design Of Scenic Spots And Historic Sites

Compared with other tourism modes,the scenic spots and historic sites attract the majority of tourists with their distinctive cultural export modes such as humanities and history,thus giving rise to their unique derivative modes.With the continuous development of contemporary cultural and creative products,derivative products of scenic spots and historic sites have mushrooming like a new category.Taihao mausoleum in huaiyang city,as a representative scenic spot of historical sites,is famous for its cultural symbols such as fuxi tai chi eight diagrams and living fossil mud dog.In sharp contrast to the rich culture,there are many problems such as the lack of types of derivatives,the serious homogeneity and the inability to follow the ideas of The Times.Therefore,how to skillfully integrate the rich cultural factors into its derivatives,enhance the added value of products,complement the main tourism in taihaolingjing area,increase its cultural soft power,and create social and economic benefits for local tourism.How to carry out creative development of derivatives on the basis of preserving traditional culture has become a new topic that taihaoling scenic spot urgently needs to be solved.Design is a subject that develops closely with the development of The Times.With the development of social civilization and the gradual development of cultural and creative design,people’s consumption demands gradually draw closer to the spiritual world.In this paper,by investigating the market background,the research of all kinds of places of interest,the development status of derivatives,explore the modern design and the necessity and feasibility of tourism too HaoLing derivatives,integration,and too HaoLing native culture to carry on the investigative induction and summary,seeking too HaoLing indigenous culture and modern tourism derivatives design between the design value,and to provide theoretical support for the integration of the two.By analyzing the outstanding derivative design cases of scenic spots and historic sites,this paper explores the common characteristics of derivatives of modern successful scenic spots and historic sites,and puts forward the derivative design strategy of taihaoling based on modern cultural and creative design.Finally,taking taihaoling derivative products made by the author as an example,starting from market research,consumer positioning,the extraction and reorganization of local cultural elements,and combining with the recognition and induction of the cultural value of taihaoling,an exploration on the design of taihaoling derivative products based on modern cultural and creative design was realized.