Interesting Product Design Based On Gamified Feedback Mechanism

Due to the rapid development of financial welfare,most consumers are gradually shifting their buying philosophy from material level to physiological level.Other than the functionality of a product,consumers also pay more attention to the additional attributes of the product when making decisions.Products with creativity,playfulness,aesthetics,and humanized design tend to get favored by the users.Gamification is a form of design thinking that extends the term "game"to non-game things.In the 1890s,researchers have already begun to explore gamiflcation and its influencing factors.Gamification has gradually entered many aspects of people’s lives,with the development of the research and application of gamification thinking.At present,domestic and foreign gamification research and applications are mostly concentrated in business management,commercial marketing,education,and the emerging internet industry,such as web and mobile applications.However,there are a few that focusses on applying gamification thinking to physical product design process and principle.Therefore,this topic takes gamifying feedback mechanism as a starting point,focuses on the application of gamifying feedback mechanism in physical products,in order to create interesting products with surprising experiences.This article draws on,expands and implements the existing research on gamification design methodology.The study first analyzed gamification-related research,and summarized gamification design ideas that have certain applicable value for product design.Secondly,through collecting and analyzing a large number of feedback mechanisms and interesting physical product examples,a set of applicable physical product design scenarios and gamified feedback mechanism system were summarized and refined.It is determined that pre-school children（3-6 years old）are the target group,the scenario is to guide preschoolers to store toys,clothes,books,and stationery.On the basis of the preliminary investigation and theory,the design methods and guidelines based on the gamified feedback mechanism are used to design storage products for preschool children.With the help of CNC machines,traditional woodworking and leather making methods,three sets of serial design,the "Antler Slingshot","Small Animal Clothing Hook" and"Mushroom Bookshelf’ are made.This research expands the previous application of gamification in management,business,education,etc.,combines gamification and feedback mechanism,and then extends to the field of physical product design.The study tries to conduct an exploratory practice,with a goal to provide certain guidelines and references for physical product design which is based on gamified feedback mechanism.