Research On Immersive Experience Design Of Museum

With the advent of the era of experience economy,people’s demand for museum space is increasing,and the traditional monotonous display form can no longer meet the diversified needs of consumers.On the premise of reserving the basic elements of people,space and exhibits,this paper makes a new attempt to the space.Combining with the characteristics of exhibition space of modern museum,the elements of audience participation,on-the-spot experience and spatial narration are integrated into the design.In this paper,the development of domestic and foreign research status,specific case analysis,summed up the museum exhibition space immersion experience design ideas and methods.In the last part of the paper,combining theory with practice,taking Harbin century automobile History Museum as an example,through the exploration and research of automobile culture and automobile history,the immersive and experiential design strategies are applied to the design practice.