Research On Guide Color In Medical Public Space Based On Patients’ Psychological Needs

Hospitals are one of the special places with high personnel density in daily life of human beings.In the medical public space,the complexity of the hospital environment makes patients’ psychological and medical anxiety more intense and anxious.With the prosperity of society,the rapid development of science and technology,the enhancement of cultural soft power,and human beings’ increasingly demanding quality of life,patients in medical public spaces rely on guidance information and visual aesthetic needs.However,the guide color in China’s medical public space has a lot of room for improvement in color control,design aesthetics,and humanized design.The purpose of this study is to cut in from the perspective of general psychological characteristics of patients,to examine the application of guide colors based on the psychological needs of patients in medical public space,and to summarize the psychological characteristics of patients based on theoretical analysis.Medical public space guide color design principles,to optimize the guide color in medical public space to improve the efficiency of medical consultation,consultation,and medical treatment,and to stimulate and soothe the disease through the deeper color emotion research in guide color Psychological problems,provide more practical possibilities for the guide color function of medical public space,maximize the guide color,and create more possibilities for the development of guide color.This topic research intends to use literature analysis,case analysis,investigation and research methods to conduct theoretical and practical research.Through literature analysis,a large number of literatures on color design theory,guide design theory,and medical psychology and social psychology are reviewed,and relevant literatures are combed and integrated accordingly.Relatively mature viewpoints and theories in the references To improve the concept of guide color proposed by the author according to the psychological needs of patients,and provide a corresponding theoretical basis for the development of guide color design principles in medical public spaces based on the patient’s psychological needs.The case analysis method was used to collect and analyze the data of hospital guide color at home and abroad for analysis and comparison,and summarized the problems and deficiencies of domestic hospital guide color design.Combined with the excellent commonality of color guidance in medical public space,it lays a foundation for the development of color guidance principles.Conduct field surveys and questionnaire surveys of the hospital environment through survey research methods to understand the patient’s need for color in medical public space and the degree of dependence on the guidance system.The research results of this article are based on the research of patients’ psychological needs on guide color,and put forward four principles of guide color design in medical public space.Through research on the role of patients in social roles to ensure that the application of guide color can promote the adaptation of patients to patient roles;analyze the needs and experiences of patients based on the particularity of patient roles and their general psychological behavior characteristics,so as to pass The guide color application is adjusted to meet the general psychological needs of patients;according to the functional area partition in medical public space,centering on the patient’s consultation,the guide space is used to coordinately distinguish and visually unify its regional space to play the guide color The instructional function meets the psychological needs of the guide for information combing when the patient seeks medical treatment;the brand image constructive principle of guide color is a design principle summarized based on the patient’s psychological needs,and the patient’s perspective on the memory of the guide color Deepen to better adapt and perceive the overall environment and image of the hospital,make patients more dependent on guide colors in medical public spaces,and create more possibilities for the development of guide colors in the future.This article selects the medical public space as the space carrier,and takes the patient’s psychological needs as the research object,analyzes the general psychological behavior characteristics of the patient in the medical public space,and uses the color part and the guide in the medical public space guidance system.Functional regional color as the main research direction,in-depth exploration and analysis of the importance of guide color and the impact on the patient’s psychology,by studying the characteristics of color to explore its function and value,and draw relevant conclusions,combined with the general psychological characteristics of patients In the guide color of medical public space.