Research On Product Innovation Design Method Based On User Behavior Analysis

The National "Thirteenth Five-Year Plan" clearly states that innovation is the first driving force to lead development,and innovation must be placed at the core of the country’s overall development."Made in China 2025" also clearly pointed out that it is necessary to improve innovation capabilities in key links and key areas.Innovation has always been an important indicator to measure a country’s scientific and technological strength,and product innovation comes from the discovery of user needs.It is necessary to explore user needs in advance to be at the forefront of innovation.In the period of rapid growth of China’s industrial design industry,the continuously increasing demand for innovation has formed a contrast and contradiction with the imperfect product design method system;at the same time,the main contradiction in the new era is manifested by the people’s increasing need for a better life and the imbalance of insufficient The contradiction between development also implies the contradiction between the demand side and the supply side,and there is an urgent need for a perfect demand-side product design method that can provide reliable support.User behavior(including psychological behavior and action behavior)can reflect user needs to a certain extent,especially at the subconscious level,cut into product design methods from the perspective of user behavior,can solve some innovative needs and imperfect product design method system Contradiction.This article summarizes the relationship between user behavior and design by combing and researching domestic and foreign product innovation design methods and user behavior.At the same time,through quantitative operation behavior experiments,the characteristics of user behavior and how to start product design from user behavior are explored.Based on the above theoretical summary and experimental analysis,a user behavior model was established from the perspective of user behavior and a method to optimize the user behavior model was established.Finally,the effectiveness of the user behavior model optimization method was verified by improving the express sorting equipment.The research content of this article is mainly divided into the following four parts.1.Research on innovative design methods based on user behavior analysis.First,research on the generation and classification of behaviors,in order to explore the characteristics of behaviors,by analyzing the relationship between behaviors and emotions,it shows that user behaviors and user emotions are related to each other,and influence each other;second,to summarize design innovation and related design theory,Understand the emergence and development of innovation,learn about domestic and foreign innovation theory research,and provide a theoretical basis for this article;Finally,explore the relationship between user behavior and design,including user behavior and human factors,unconscious behavior and product design,and summarize design and user behavior connection relation.2.Taking daily operations as an example,a user behavior experiment was conducted.Through wearable human motion capture ergonomic analysis module and facial expression analysis module,analyze the physiological and psychological changes and connections of users in daily operation behaviors,and explore methods for optimizing user operation behaviors.3.Established a user behavior model and proposed an innovative design method based on user behavior.First,consider the user’s operation behavior and user’s emotional behavior as a time-varying action sequence.For the user’s operation behavior,the nodes of each action sequence contain spatial features(spatial position information)and physiological features(joint angle magnitude of the action amplitude,Time consumed by actions,muscle strength level);for the user’s emotional behavior,the characteristics of each action sequence are mainly eye features and facial expression states,and these emotional information represent user’s emotional behavior.Second,optimize user behavior by finding difficult actions and similar actions.Finally,the user behavior that needs to be optimized is mapped into the product,and then the product can be specifically optimized and innovatively designed.4.Taking the optimized design of express sorting equipment as an example,the feasibility of innovative design based on user behavior research was tested.Using the JACK man-machine simulation tool,the data analysis and comparison of the sorting equipment before and after optimization are found.Compared with before optimization,the optimized product can bring about an improvement in user experience.