Research On Developing Strategy Of Zr Co.LTD.

Under the background of the modernization of the construction industry,prefabricated building has become the key construction mode for the development of China’s "13th five-year plan".The modernization development of the construction industry is accelerating day by day,and the state and local governments have also actively introduced corresponding policy support.Prefabricated construction in our country,however,simple in construction areas still exist many problems,such as assembly operation process more,part a and node structure design is relatively complex,matching equipment operation is imperfect,the low degree of mechanization,and the engineering information management does not reach the designated position,assembly overall efficiency compared with the developed countries gap is too big,the construction of many security hidden danger,the overall time spent long many problems,the construction cost is higher.In the transitional period of construction industry transformation and upgrading,how traditional construction enterprises adapt to the changes in the industry has become the focus of most construction enterprises.Based on such as construction group co.,LTD as the research object,in such as construction group co.,LTD.In the development of current situation,existing problems and future business development and so on carries on the full analysis and demonstration,draw lessons from enterprise development strategy theory as the research foundation,and based on extended follow-up in the construction phase transformation and upgrading of industrial modernization company project and the existing problems.At the same time,using PEST analysis,SWOT analysis to such as construction group co.,LTD in the in-depth analysis of internal and external environment,and effective application of porter five model analyzes the conditions of the competition,in order to form enterprise development strategic objective,accurate positioning to determine enterprise strategic direction,such as construction group co.,LTD.In the future development strategy provides effective theoretical basis and implementation measures.