Research On Museum Cultural And Creative Products Based On Bronze Animal Pattern

With the increasing boom of museum construction,cultural and creative industry has become an emotional link between tradition and modernity,and between museums and the public from the perspective of culture and innovation.Bronze as one of the important contents of Chinese ancient traditional culture,the modelling of its decorative art contains objects,patterns and decoration process,gives the bronze ware with unique aesthetic value and cultural connotation,is not only the material embodiment of their aesthetic and ideology,and it is the Chinese nation since the primitive society of mind,reflects the important spirit of the Chinese nation.The modern transformation of bronzes and their patterns has become an important part of Museum Cultural and creative product design.It is an important aspect of this paper to explore new possibilities in the design of museum cultural and creative products with modern design thinking,and to innovate and transform its decorative form,so that it can derive new aesthetic feeling and endue it with new characteristics of The Times.In reference on the basis of predecessors’ research results,this paper summarizes the historical evolution law of ancient bronze animal decorative design in a utensil,bronze animal decorative decoration form and technique were analyzed,from the view point of design of the current museum of bronze ware class product development present situation and future direction,through the case validation of based on bronze animal decorative design in a utensil,the museum and product design in the application and effect.First of all,from the perspective of archaeology and aesthetics,this paper sorts out the historical development of bronzes’ animal ornamentation and the rules of decorative beauty,and elaborates the symbolic meaning and social connotation behind it.Then,through the method of investigation to understand the development and management status of domestic museum bronze cultural creative products,summarize the outstanding problems,to find reasonable solutions.Finally,based on the field investigation and online collection of museum bronze cultural and creative cases.From the perspective of graphic design,this paper analyzes and summarizes the specific application techniques and design values of bronze animal decoration in the design of museum cultural creative products,color configuration,etc.,and reflects on the deficiencies,and puts forward new ideas and suggestions.In the part of design practice,the author combines the design theory to integrate the traditional bronzes-animal ornamentation with the contemporary aesthetic concept,so that more people can understand the bronze culture through the cultural and creative products of the museum.