Research On Interactive Design Of Car Augmented Reality Hud Based On User Behavior

Automobiles are undergoing rapid and profound transformation.Information technology,5G,artificial intelligence and machine learning have enabled the automotive industry,bringing about technological changes centered on digitalization,intelligence and network interconnection,and giving birth to the application of many new technologies.Augmented reality head-up display is a new technology to help display driving information,which projects driving information on the front windshield,and brings a brand-new interactive experience for users.Compared with the traditional HUD,augmented reality head-up display has a longer projection distance,larger imaging range and richer imaging content,which leads to the change of human-computer interaction in the car and challenges the driver’s cognition and behavior habits.In order to ensure the driving safety and user experience,the information layout design of augmented reality head-up display has attracted much attention.Therefore,this paper takes the information space layout of AR-HUD as the breakthrough point,analyzes the design factors that affect the interaction between drivers and automobiles,and puts forward interaction design principles and information layout design strategies for augmented reality head-up display,so as to construct a reasonable information display layout.This paper carries out research work from the following aspects.Firstly,starting with the laws of drivers’ cognitive behavior,the characteristics of users’ cognitive behavior are studied,meanwhile,the driving behavior of users is investigated,and the design factors affecting driving behavior are summarized and the design contacts are mined.Secondly,based on the research and analysis of user behavior,the interactive design principles of augmented reality head-up display are defined,and the information layout design strategies of augmented reality head-up display are summarized.Thirdly,the information layout design practice of augmented reality head-up display is carried out by using the design strategy,and the optimal information space layout design scheme is put forward.The experimental evaluation is completed to verify its rationality.To sum up,this paper uses a variety of research methods to study the information layout design of augmented reality head-up display.It puts forward a set of feasible design strategies and principles based on the design idea of user behavior,which brings some enlightenment and reference for the application of the layout design of AR-HUD.It also helps to guide designers and developers to design AR-HUD interface,and promotes the further development and innovation of augmented reality technology in car human-computer interaction in the future.