Fashion Brand Show Space Construction Strategy In Clothing Retail Space Application Research In Design

Nowadays,it is a modern society affected by visual perception,consumer culture and symbolic art.Under the background of global economic,cultural development and artistic prosperity,people gradually pay more attention to some higher-level spiritual needs.Under the environment of cultural and artistic integration,all fields begin to pursue artistry,no longer simply stop at basic functions,and the aesthetic cognition of the people in social activities has been significantly improved.The typical complex of fashion industry integrating vision,consumption and art has quickly attracted the attention of the public.The display form and artistic expression of fashion display space attached to it has also become a hot field.In this kind of space,fashion brand show undeniably occupies the front-end design position.The show brings together emerging artistic inspiration,cultural wave,technical capital and other major organizations to build a design space that can lead the public to cultural reflection,aesthetic association and spatial resonance.The clothing retail space closely related to the show exists among the masses and has become a link between high-end fashion and daily society.It presents a more friendly and acceptable space atmosphere in design.Firstly,this paper summarizes the spatial characteristics and value analysis of fashion brand show venues,as well as the case analysis of the forms of different show venue space categories,expounds the origin and development of clothing retail space,and makes a correlation study between the two,so as to promote the specific design linkage exploration in the two fields.Through the method of comparison and case analysis,this paper analyzes the design elements and design principles of the show space to the clothing space,and finally summarizes the design methods and optimization strategies of the clothing retail space based on this.The research on the application of fashion brand show building techniques in the clothing retail space can provide a referential perspective for its design techniques and directions,enrich the clothing space design theory,re interpret the cultural and artistic connection between people and space,build a more perfect clothing retail space system,and create an art place that can better meet the space experience and aesthetic needs of people.