Research On The Development Path Of Public Cultural Venues Under The Background Of Cultural And Tourism Integration

As a part of the public cultural service system,public cultural venues play a very important role in the integration of culture and tourism in the new era,and also face new opportunities and challenges.At present,China’s public cultural venues have begun to combine their own conditions to carry out the practice and exploration of tourism integration development,and achieved some results,but also exposed many problems,such as the influence of traditional system concept,imperfect operation and coordination mechanism of public cultural venues and so on.Only by finding out the problems existing in the integration of cultural and tourism functions of public cultural venues and solving them,can the sustainable development of public cultural venues under the new era be realized,meet the increasing needs of people for a better life,and ensure the realization of social and economic benefitsUnder the background of cultural and tourism integration,this paper takes public cultural venues as the research object,and uses the methods of literature research,field investigation,case analysis,etc.To analyze the changes in the work objectives and functions of cultural and tourism departments before and after cultural and tourism integration,so as to explore the development potential and existing problems of public cultural venues in the process of cultural and tourism integration.And put forward constructive development suggestions and strategies.This article is mainly divided into six parts:Chapter 1 mainly describes the history and current situation of cultural and tourism integration,highlighting the ideas and goals of cultural and tourism integration;Chapter 2 is about the functional changes of public cultural venues after the integration of cultural and tourism,this chapter mainly highlights its work Goals and working conditions;Chapter 3 is the development status of public cultural venues after the integration of culture and tourism,mainly analyzing the effects of mutual promotion between public cultural venues and the tourism industry;Chapter 4 is the author’s analysis of the problems and causes of public cultural venues after the integration of cultural and tourism through the field investigation;Chapter 5 is to list the typical cases of domestic and foreign public cultural venues to achieve the function of cultural and tourism integration,and summarize the public culture Experiences that venues can learn from in the future development;Chapter 6 proposes the development strategy of public cultural venues after the integration of culture and tourism from four aspects:concept,function,system,and mechanism,based on existing conditions,strive for better conditions and strive to achieve the goal.