A Study On The Construction Of The Discourse Power Of Chinese Mainstream Culture From The Perspective Of Multi-culture

With the deepening of reform and opening up and socialist modernization,as well as the increasingly profound impact of globalization and information networking on China’s social development,China’s culture is increasingly showing a diversified development trend.In the long river of culture formed by the convergence of multiple cultural forms,there must be a culture as the "mainstream",which occupies the dominant position in the cultural field of a country and plays a leading role in other cultural forms.With the development of society and history,all kinds of cultural forms are constantly changing and developing.If the mainstream culture wantsto maintain its dominant position in the multi-cultural,it needs to constantly improve its discourse power and enhance its influence.The discourse power of the mainstream culture is the discourse qualification of the mainstream culture,the right to express the position,viewpoint and claim,and the power embodiment of the mainstream culture to express the subjectidentity,political orientation and value position by using certain discourse,which has the characteristics of science,people,class and era.Strengthening the construction of the discourse power of China’s mainstream culture will help to enhance the safety and influence of China’s mainstream ideology,carry forward the theme,gather positive energy,promote the core socialist values,strengthen the cultural confidence of socialism with Chinese characteristics,and accelerate the great rejuvenation of the Chinese nation.We should make full use of the positive influence brought by multicultural ecology,accurately grasp the negative factors of multicultural in influencing the control of the mainstream cultural discourse power,weakening the sense of identity of the mainstream cultural discourse power,dispelling the attraction and cohesion of the mainstream cultural discourse power,and face up to the dilemma of theoretical construction and value leading in the process of the mainstream cultural discourse power construction,analyze and judge the opportunities and challenges of the construction of the discourse power of the mainstreamculture in the networkera.Therefore,we should adhere to the guidance of Marxism theory,the creation guidance of the mainstream culture centered on the people,treat other types of culture scientifically,discard the dross and select the essential,incorporate things of diverse nature,dedicate the people to the high-qualitymainstream culture product,continue to promote the identification of socialist core values,continue to expand the mainstream cultural voice,and enhance the mainstream culture the power of discourse and influence.