Study On The Technology Promoting The New Development Of China’s Music Industry In The Mobile Internet Era

As the new generation of information technology,such as mobile communication and Internet,mobile Internet has emerged,especially in recent years5 G、artificial intelligence,big data,cloud computing,block chain,virtual reality and other new generation of information technology are gradually integrated into the core technology elements of the mobile Internet era.As an important part of China’s cultural industry,the music industry is undergoing profound changes and unprecedented development opportunities under the technological empowerment and blessing of the mobile Internet era.Artificial intelligence,5G 、 virtual reality,mobile terminals and applications and other new technologies in the mobile Internet era are applied to the production and creation of music industry to promote the intelligent,immersive and high quality development of music production.The music precision marketing and scene marketing under big data promote the new development of music industry marketing,and all kinds of music platforms emerge in the era of mobile Internet.With the convenience of network communication and the huge user group inherent in the platform,the platform realizes the diversified choice of music marketing distribution channel.In the era of mobile Internet,the enthusiasm of music consumption is released,the music consumption market is extremely active,and the technological progress reconstructs the new profit model of music industry to diversify the profit model of music industry.However,technology is a double-edged sword.At present,there are still many problems in promoting the new development of music industry in China: upgrading technology increases the difficulty of music copyright protection,excessive participation of technology leads to music creative crisis;The effect of information cocoon affects the healthy development of music industry.The integration and development of music and technology is an inevitable choice in the era of mobile Internet.In order to promote the new development of music industry,we should strengthen the application of block chain technology in music copyright protection,insist on the main position of original people in music creation,perfect and improve the ability of intelligent algorithm and data analysis.The music industry in the era of mobile Internet is in an unprecedented rapid development and transition period.Through the research on the new production,new marketing,new consumption and new profit model of the music industry in the era of mobile Internet,this paper tries to fill in the research blank in the field of music industry innovation and development in the era of mobile Internet.