Research On Dance Sports Competition Performance Industry Dilemma And Countermeasures In Qingdao City

Dance sport competition performance industry is an important part of the sports industry,is the focus of Qingdao sports industry field.The present situation of Qingdao dance sport competition performance industry not only contains the general picture of Qingdao dance sport performance industry,but also contains its connotation and characteristics.The investigation and research on the development status of the dance sport competition performance industry in Qingdao is not only the realistic need to promote the healthy development of the dance sport competition performance industry,but also the objective requirement to reveal the universality and particularity of the dance sport competition performance industry in Qingdao,explore its regularity and explain its real situation.This paper takes the sports dance competition activities,market and industrial layout of Qingdao as the entry point,adopts the method of literature,expert interview,questionnaire,logical analysis and mathematical statistics to investigate and study the dance sport competition performance industry of Qingdao,explores the dilemma of the dance sport competition performance industry of Qingdao and puts forward corresponding countermeasures.Through the research,the following conclusions are drawn:1.Qingdao is the first city in Shandong Province that has a clear policy to support the development of dance sport competition performance industry.In addition,the sound economic development of Qingdao and the steady increase of resident GDP have brought opportunities for the development of dance sport competition performance industry.2.Qingdao dance sport competition performance industry has a good overall development,and its competitive level is in the leading state of the industry;3.Qingdao dance sport competition performance event approval standards need to be improved,there are defects in the organization order,lack of unified standards for event services,and obstacles in the introduction and creation of event IP;4.There is a significant difference between the participation frequency of consumers in the sports dance competition performance industry in Qingdao and the influencing factors of their consumption,and the demand of different consumption levels has a significant difference;5.The market of dance sport competition performance in Qingdao has drawbacks such as severe business environment,poor cultural popularization,low industry entry threshold,significant difference in business scale,limited control and so on.6.Qingdao dance sport competition performance industry layout is in the initial stage,the industrial chain needs to be further improved,the local platform needs to be integrated and corresponding industry standards.Based on the above problems,this paper puts forward the following development countermeasures for the dilemma of Qingdao dance sport competition performance industry:1.Accelerate the amplification of policy effect,build an industry chain centered on the competition,and effectively transform the policy dividend into a strong driving force for the high-quality development of Qingdao dance sport competition performance industry;2.Improve the examination and approval standards,improve the competition mode of "government-guided,enterprise-run,market-based operation,and social participation",form the brand effect of Qingdao dance sport competition performance industry,and create a national and even the world famous competition IP;3.Understand consumer needs and provide targeted business services.Pay attention to the popularization of relevant culture in the training and teaching,achieve the balanced development between projects,and fully develop the market;4.Formulate and implement special fund support plan,coordinate the allocation of resource elements,orderly and free flow of various resource elements such as financial capital,talent and technology,and improve the industrial chain of Qingdao dance sport competition performance industry;5.Make reasonable planning and operation,encourage qualified middle and higher schools in Qingdao to set up relevant disciplines and specialties,form professional bases for training high-level sports talents,train and introduce high-end talents in short supply,including high-level sports referees,sports administrators,sports scholars,etc.,formulate local standards,and lay a foundation for the development of Qingdao dance sport competition performance industry.