Research On The Application Of Visual Design Of The Grotesque Image About The Beast With Human Face In The Classic Of Mountains And Seas

With the development of science and technology and the rapid development of information communication and transmission,people seem to live in a huge information network.Culture and art from all over the world are transmitted to us through the information network.When we are immersed in western culture and art,we gradually ignore our traditional culture and technology.Under this cultural impact,the state and the government began to protect the excellent traditional culture.Under this influence,more and more people began to pay attention to the traditional culture.Craftsmen and designers also began to devote themselves to the inheritance and innovation of traditional culture,so that more and more people can re understand the charm of traditional culture and traditional art.The charm of this traditional culture lies in its thousands of years of historical and cultural accumulation.Under this precipitation,The classic mountains and seas not only has high academic research value in history,literature,archaeology and mythology,but also brings different inspiration to modern visual design and creation.Although the current heat and attention of the book of mountains and seas are not low,little is known about the human face and animal body image.People still stay in the terrible and hateful impression of the human face and animal body image,but do not understand the meaning and culture contained therein.Therefore,we should break this single and old impression,make people re understand the human face and animal body image in the book of mountains and seas through design,and re-examine the charm of traditional culture in the book of mountains and seas from a new perspective.From the perspective of totem culture and image symbolic significance,this paper explores the ancestors’ wishes,emotions and social culture behind the human face and animal body image,analyzes the problems encountered in the application of visual design of the grotesque human face and animal body image in the book of mountains and seas,and redesigns it in combination with the visual elements of human face and animal body image,so as to provide a new method and route for the development of traditional ancient books such as the book of mountains and seas,Then inherit the spiritual connotation of traditional culture.The specific research is divided into the following three parts.Firstly,it traces the cultural origin of the human face and animal body image in the book of mountains and seas,analyzes its function,aesthetic and cultural value from the aspects of the origin,circulation,connotation and value of the image,analyzes and studies the human face and animal body image in the engraving of different periods,and feels the artistic form embodied in the human face and animal body image written by different painters in different periods.Secondly,sort out the human face and animal body image in the analyzed engraving,and carefully study its expression methods,aesthetic characteristics,image moral and symbol,so as to find the visual elements of human face and animal body image and refine and transform it.Finally,based on the current situation of the application of The classic mountains and seas in visual design,this paper analyzes the problems in the application of human face and animal body image in visual design,and puts forward application methods to improve this situation.It provides more possibilities for the better development and inheritance of The classic mountains and seas,an excellent traditional culture,in modern visual design.