| Cultural relics are the precious historical and cultural heritage of mankind,which embodies the national spirit and nurtures the national blood.With the development of society,people’s cultural needs are gradually increasing,and strengthening the protection and utilization of cultural relics has received widespread attention from academia and society.As an important part of my country’s bronze culture,Ordos bronzes have distinct characteristics of northern nomadic culture.Its vivid plastic arts,exquisite decorative features,exquisite craftsmanship and rich cultural connotations demonstrate the early Chinese northern nomadic culture.Unique art condensation.Ordos bronzes have been widely studied and discussed around the world,and have important academic value in the study of the early cultural composition of the Eurasian steppe,the cultural exchange between the East and the West,the Eurasian steppe culture and the cultural exchange in the Central Plains,and the early nomadic culture in northern China.Today,Ordos bronzes are more concentrated in the Ordos Bronze Museum.As the most concentrated,rich and comprehensive collection of Ordos bronzes in the world,the Ordos Bronze Museum should give full play to the cultural education function of the museum.People-oriented,optimize the path of cultural dissemination,promote cultural protection and inheritance,and make bronze ware culture give full play to the significance of cultural dissemination and education in the new era.In view of this,this research starts from the perspective of cultural relic knowledge visualization,and is committed to expanding and optimizing the communication channels of Ordos bronze ware culture.Facing the needs of the era of popularization and visualization of knowledge,in line with the laws of vision,reducing the difficulty of disseminating knowledge of cultural relics,deepening the dissemination of Ordos bronze ware culture,and exploring ways to "live" cultural relics have become the key to current cultural research.Based on the relevant theories of knowledge visualization,this paper constructs the knowledge content of bronze artifacts in a structured way,clarifies the information encoding characteristics of knowledge transmitters,and clarifies the information decoding characteristics of knowledge receivers.On this basis,through the relevant knowledge theory of this major,the visual representation design of Ordos bronze cultural relic knowledge is conceived.In order to construct the cultural relics knowledge dissemination mode of explicit knowledge and explicit knowledge.In the early stage of the research,through data collection,on the basis of the basic knowledge of the Ordos Bronze Ware,field inspections and visits to the Ordos Bronze Ware Museum were conducted.experience.On this basis,the design hypothesis of knowledge visualization visual representation is proposed.The value points of cultural relic knowledge dissemination are discussed from four levels:knowledge collection at the knowledge level,knowledge construction at the structural level,knowledge transmission at the visual level,and knowledge reception at the user level.Finally,with the theme of Ordos bronzeware "Bronze Empire on Horseback",the practice test of knowledge visualization interface design is carried out.From the perspective of the visualization of cultural relics knowledge,this paper enriches the visual representation and cultural dissemination of Ordos bronze culture.The intuitive and efficient visual representation design of cultural relic knowledge can meet the audience’s cognitive and visual needs for cultural relic knowledge.Through the relevant methods of this major,use spatial features to stimulate visual attention;highlight distinctive features to promote visual perception;strengthen personalized features to attract visual guidance;upgrade emotional features to guide interactive experience.It can reduce the cognitive load of visitors,promote the efficiency of cultural relic knowledge transformation and reception,and meet the needs of cultural relics and cultural dissemination at this stage. |
