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Research On The Self-presentation Of Youth Group In The Field-deficient Interaction

Posted on:2021-11-15Degree:MasterType:Thesis
Country:ChinaCandidate:H WenFull Text:PDF
GTID:2507306107486864Subject:Press and Communication
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Digital technology has been embedded in human social interaction and practical activity through the mediating function of social media,which has caused the reorganization of the relationship between individual and society,space and place in modern society.The formation of new time-and-space concept,coupled with the rapid changes in the mobile Internet field have led to varying degrees of changes in the psychological factors,behavioral traits,and strategy formulation of youth group’s selfpresentation in the field-deficient interaction,especially social networking fatigue has attracted attention.This research will help youth group to deepen their rational understanding of self-presentation;accumulate social experience to communicate with others more efficiently and more friendly;promote social platforms to improve their functions and bring users a more intimate social experience.In the new era,researches in the field of digital media are advancing with the times,which helps to investigate the new usage habits of youth group,summarize the changes in their cognition and concepts,and reflect the stage characteristics of the development process of human society.This research is based on the theoretical perspective of Erving Goffman’s "Dramaturgy",taking We Chat Moments as an example,and using qualitative research approach to conduct research.Firstly,the author collected all the contents of We Chat Moments from November 5,2019 to December 5,2019.After screening,2491 valid samples were obtained,and then used text analysis to generalize objective text features.In order to improve the reliability of the research conclusions,NVivo 12 computer qualitative analysis software was used to sort,encode and analyze the samples.Secondly,12 young users were selected for semi-structured interviews to dig into the subjective psychology of youth group in the self-presentation in the field-deficient interaction,and combined with text characteristics for detailed analysis.The characteristics of self-presentation of youth groups include: young women prefer to show themselves;former text + pictures,text + links and links are still the main forms of expression;original content has dropped significantly,only 2% higher than nonoriginal content;the young people either showed more positive emotions or remained quiet,accounting for 56% and 25%;the majority of content originated from public scenes,confirming that young users express socialized selves more frequently;the most content in We Chat Moments of youth group includes work-related promotion,showing their own image and life and expressing opinions and attitudes,while requesting votes or likes is less.Further analysis using depth interview revealed the followings: the four needs of self-presentation,self-construction,social support,and reconstruction of the sense of ritual drive youth group to self-presentation;in the process,the youth group used the memes as a mask to hide their true emotions.With the help of location media,users superimpose modern cities with individual action trajectories to create their daily lives in public spaces.Through textual performance to highlight high-end taste,any displayed content is a medium used by individuals to develop "character setting";the problem of social generalization is more serious.Individuals will adopt four strategies such as audience isolation,technology control,theme check,and fuzzy generalization to hide some content,so as to avoid "performance collapse" caused by "uncoordinated characters".In addition,the author reverses the previous perspective based on technology adopters,focusing on social networking fatigue.The reasons include: data leaks seriously cause privacy concerns;context collapse leads to misunderstandings;social fatigue overload leads to burnout;due Right to Disconnect,and non-use is also an expression of attitude.
Keywords/Search Tags:Youth Group, Self-presentation, WeChat Moments, Social Media
PDF Full Text Request
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