Research On Project Management And Optimization Of Bad Hungry Monster

Video games are a new form of cultural activity born and developed with new technology,which greatly enriches people’s entertainment life.The rapid development of electronic games and the huge scale have now become the world’s largest entertainment industry.At the same time,academia has launched theoretical research related to video games.One part is the research on how to develop game content in the game industry,and the other part is the analysis and research of game project management in the management field based on the characteristics of video games.This is a new research direction that deserves attention in the management field.This article uses the theories and research results of domestic and foreign project management,combined with the characteristics of the domestic game industry and the years of management experience of project managers in the game industry,and conducts in-depth analysis and research on the cases through research methods such as case analysis and questionnaires,using project management tools: Gantt chart comparison method,work structure decomposition WBS,fishbone diagram 5M1 E and other analysis methods deeply analyze the management process of case projects and propose optimized management plans.The case of this article is based on the game project "Bad Hungry Monster"(Chinese translation: Monster Stealing Egg)(English abbreviation: BHM)produced by the R&D team of Xiamen HN Game Company to review the whole process of project management and understand that the game project is in Applying different management models to project management will have different impacts on project results,and analyze the reasons for project delays and the ultimate success factors.In the research process,statistical analysis was used to conduct research and analysis on the labor,time,management,and innovation costs generated in the process of project development and management,as well as detailed data such as the revenue of the game project after it went online;and comprehensively sorted out part of the project management and Comparative analysis of relevant literature on game management.In the end,the project management process is optimized through the project’s start-up phase,planning phase,execution phase,control phase and closing phase.The game project BHM encountered problems such as delays in the plan,out of control of the schedule,and serious budget overruns.The project is almost facing a miscarriage.After analyzing and summarizing the reasons for the problems encountered in the project,the project manager optimized the management method in time,re-planned the management project,formulated detailed plans and goals to guide the innovation direction of the project,improved and cohesive team execution,and finally made the project successfully developed and won honors And profit.Therefore,the development and management experience of this project can provide certain help and reference for similar game development companies or personnel.