On The Definition Of The Relevant Market Of The Third-party Payment Platform

With the steady development of my country's third-party payment platform,its market share is showing an oligopolistic trend,and anti-monopoly regulations on it are becoming increasingly important.Defining the relevant market as the basis for measuring market share and indirectly identifying market dominance plays a full role in the analysis of competition involving abuse cases.This article sorts out the differentiation and analysis of third-party payment and related concepts,as well as the scope,business types,and development status of third-party payment platforms at home and abroad,and further clarifies the importance of the definition of relevant markets in this field.Based on the analysis of the specific definition of the bilateral market theory and the bilateral characteristics of the third-party payment platform,it compares the different methods adopted by the third-party payment platform in the definition of the relevant market,and the different dimensions and methods of the definition of the relevant foreign market.It further reveals the limitations of the existing definition methods in the application of third-party payment.While learning the relevant foreign market definition theory,it is based on the current development status of the third-party payment industry in my country.In the process of defining related products in the third-party payment field,a method of defining the product based on demand substitution analysis and supplementary supply substitution analysis is put forward.At the same time,the third-party payment products are innovatively defined according to different types of business.Range.When defining the geographic market,it is necessary to prevent mistakenly expanding the scope of the third-party payment platform's geographic market,and consider the region where consumers are located from a positivist perspective.At the same time,it pays attention to the impact of relevant dynamic factors in the definition process,with a view to perfecting the relevant market definition theory for the third-party payment industry.At present,the market share of my country's third-party payment platforms is expanding's.