Research On Sports Tourism Development In Shandong Peninsula Blue Economic Zone From The Perspective Of Ecology

Since the beginning of the twenty-first century,people's needs changed dramatically, sportstourism has become the "darling" of the modern, Shandong Peninsula Blue Economic Zone has awealth of sports tourism resources has a huge development potential, while the ShandongPeninsula Blue Economic Zone Development Plan "second five" first approved in the year of thenational development strategy, China's first marine economy, regional developmentstrategies.However, today's worsening global climate, tourism and serious environmentalpollution, environmental protection situation is grim, actively seeking sustainable, green form ofsports tourism, the development of eco-tourism to become a global consensus.Study ecologicalsight Shandong Peninsula Blue Economic Zone sports tourism development of our country andeven the world in terms of meaning and value.In this paper, the theory of ecological sports tourism, use of literature, questionnaire, fieldtrips, expert interviews, and mathematical statistics, Shandong Peninsula Blue Economic Zone asthe research object, the sight of the ecological view Shandong Peninsula blue economic Zone inthe development of sports tourism.This article describes the basis of selection of topics andchoose significance, outlines the development of sports tourism and literature.Analysis of thedevelopment of the Shandong Peninsula Blue Economic Zone status quo, the basic conditions ofdevelopment, and the opportunities and challenges facing the draw sports tourism resources ofthe region, should grasp after the Olympic Games, after the National Games effect, promotingecological view sight Shandong Peninsula Blue economic Zone development.Sight aroundecological concept, develop ideas and objectives, development principles, the development ofcontent (sports tourism resources development, development of sports tourism market, sportstourists' behavioral characteristics, sports tourism product development), developmentmethodology, evaluation, development institutional mechanisms, the six areas to study sportstourism development model.And the following conclusions:1.Shandong peninsula blue economic zone open sports tourism mainly has the purpose ofand participated in two forms, one of the purpose of the sports tourism development better thanparticipated in sports tourism development.2.Shandong peninsula blue economic zone of sports tourist survey found that men's sportstourists than women; Tourists from the China's mainland are significantly higher than Hong Kongthe Taiwan region and other countries; Cultural degree is given priority to with high school to collegedegree; Monthly income in1000-2000. Sports tourists behavior choice, mainly with the groupand travel together; Residence time in the majority with3to5days; Choose sports tourismmainly consider quality of scenic area, followed by scenic fame; Project select up to three are: beach activities, mountain climbing, swimming and scuba diving; Main purpose of sportstourists travel is tourism vacation, recreation and sports; Most people think that by signing asecurity protocol to ensure the safety of sports tourism.3.Most sports tourists can't realize the capacity for the influence of the ecologicalenvironment, shows that sports tourists understanding of local ecological and cultural impact islow.4.Superior geographical conditions; Convenient transportation; Rich in natural ecologicalresources; Strong economic strength; The stability of the tourist market; Loose policy ofshandong peninsula blue economic zone to lay a solid foundation for sports tourismdevelopment.5.Shandong peninsula blue economic zone of sports tourism development opportunities andchallenges: major sports events bring greater space; Coastal areas in ocean development;Increasing travel demand for sports tourism development bring opportunities, at the same time,the ecological environment crisis; Unbalanced regional economic development, competition isintense; Lack of sports tourism talents brought challenges to sports tourism development.6.The concept of ecological horizon, the shandong peninsula blue economic zone of sportstourism should be to protect the priority, capacity control, environmental education, combinationof environmental, social, economic, and sustainable development for the development ofprinciples.7.Ecological outlook horizon, the shandong peninsula blue economic zone of sports tourismdevelopment should take the ecology protection as the goal, guided by the scientific concept ofdevelopment ideas to build scientific and efficient system of tourism ecological protection.8.Main content includes sports tourism resources development, sports tourist development,tourism product development, can choose market leading products, comprehensive exploitationand environmental protection, ecological characteristics of intensive method carries on thecomprehensive development.9. Shandong peninsula blue economic zone of sports tourism environment qualityevaluation is lower than the sports tourism products, tourism facilities and management, servicequality evaluation of the sports tourism development, can through10.Should be based on the development organization, rules and regulations systemmechanism reform, and promote the ecological outlook horizon, the shandong peninsula blueeconomic zone of sports tourism development.