Research On The Development Path Of Greenway Sports From The Perspective Of Industrial Integration

Under the background of "healthy China" national strategy,the contradiction between people’s increasing demand for physical exercise and the shortage of urban sports space is becoming more and more obvious,and the construction of greenway has alleviated the shortage of urban sports space to a certain extent.In 2008,China’s first greenway "Guangzhou Zengcheng greenway" started construction,since then in the country set off a greenway construction boom.In 2017,about 17000 kilometers long,the world’s longest greenway slow system "Chengdu Tianfu greenway" project construction.In addition to building the greenway itself,Tianfu greenway will also use the space around the greenway to build a variety of sports fitness venues and supporting facilities to achieve "body fertility movement" function.Therefore,this study uses literature,questionnaire,logical reasoning,field research and other research methods to analyze the definition and connotation of greenway from the perspective of industrial integration,the dynamic mechanism and development path of greenway sports integration development,and to make an empirical study on Chengdu Tianfu greenway.Research shows that: the greenway sports is based on natural elements,trails system and station facilities as the core elements of the sports industry and integration business functions of health education,and other forms of cultural tourism space,sports fitness and recreation industry has public properties not only,also has the industry attributes in the internal demand of the national policy to support the greenway consumption upgrade three aspects of the motivation factors,driven by the greenway sports development has from the development of ecological scenic spot to the development of industry economy The integrated development of greenway sports and related industries should take the body as the core,and continue to inject impetus into the development of greenway,a new type of sports facilities,through the implantation of industrialized sports projects.Take the text as the soul,expand the cultural extension,implant the green and healthy sports culture concept;With tourism as the line,sports,fitness,leisure activities and sports events in greenway as the content,sports tourism consumption scene is provided for tourists to experience;To strengthen the commercial atmosphere of greenway’s consumption of sports,sports,tourism,medicine and education.Take the teaching as the foundation,with the sports training sports research education and so on the way,raises the whole age group sports movement habit and the sports consumption intention;With information technology as the medium,it provides intelligent sports industry and convenientservice to greenway sports consumers.The specific industrial form of the implementation of this path: one is relying on the post system,build People(sports consumers)+ field(sports facilities)+ transport(fashion sports items)+ health(sports,fitness and leisure)+ learning(sports education and training)+ games(sports events)comprehensive greenway sports service complexes;second,relying on greenway and post sports service complex to create greenway sports events tourism.Through the creation of brand greenway events and perennial greenway events,the construction of greenway events,outdoor sports leisure scenes and other two major sports events tourism consumption scenes;the third is relying on the green way of travel in youth sports research studies based on the greenway and complex sports facilities with the function of popular science education,youth sports studies travel activities,sports inquiry learning activities in the form of continuous innovation,and to enrich the content of inquiry learning journey,let more teens approached the active participation of the perceived green green green sports;the fourth is based on a new generation of science and technology to build a green wisdom sports based on Internet of things big data 5G of artificial intelligence such as a new generation of science and technologies,provide citizens with scientific and convenient digital sports fitness service,such as forming the greenway sports and the wisdom of the Internet service system,thus forming the greenway sports and related industrial convergence development path.