Research On The Application Of Longshan Eggshell Pottery Cultural Symbol In Household Product Design

Prehistoric Longshan eggshell pottery technology represents the highest level of pottery technology in The Neolithic Age of China,its cultural heritage and symbol connotation is still of high research value today.Pottery art design is an important part of the history of Chinese arts and crafts design,especially the Chinese art of pottery design represented by Eggshell pottery in Longshan is its important carrier.Longshan eggshell pottery tries to practice life in various forms in daily life,but there is still a lack of integration between Longshan eggshell pottery and modern life.Most of the scholars on longshan eggshell pottery focus on technological techniques and aesthetic value,ignoring the multi-cultural significance of eggshell pottery itself.Based on the symbol transformation theory,this paper focuses on the application of the symbol of eggshell pottery culture in Longshan Eggshell pottery culture in home product design.The main research contents are as follows:(1)On the basis of theoretical studies on semiotics,product semantics and communication,the translation modes and extraction strategies of cultural symbols are summarized,and the application principles and expressions of cultural symbols in household product design are explored;(2)the research of eggshell pottery culture and longshan culture industry development present situation,the existing of eggshell pottery ware shape,pattern symbols such as semantics,deep cultural connotation of symbols into product design,and applied to modern household product design,expand the transformation of cultural symbol thinking practice,the longshan in shandong region,the inheritance and development of eggshell pottery culture.Through the symbol extraction and transformation application of Longshan eggshell pottery culture in Shandong province,the integration of Longshan culture information,display the cultural characteristics of Shandong province,and inherit the spirit of Longshan eggshell pottery culture.In the strategic deployment of "Chinese culture going global" advocated by the state,the elements of Longshan eggshell pottery culture are activated,the soft power of national culture is enhanced,and the excellent traditional culture is promoted and developed.