Research On The Development Strategy Of Pengzhou Lichun Aero-power Characteristic Town

The rural revitalization strategy is an important strategic thought put forward by the Party in the report of the 19 th National Congress.This important strategy helps to solve the dual economic structure of urban and rural areas and achieve common prosperity.At present,with the support and encouragement of the state,"characteristic town" is becoming an innovation and entrepreneurship development platform for the development of characteristic industries and the integration of various functions,and an important carrier for the promotion of urbanization and rural revitalization strategy.It plays an irreplaceable role in the upgrading of industrial structure and the promotion of economic development level.According to chengdu on the overall requirement of building town development characteristics,pengzhou depends on the state of sichuan machinery advanced military technology and talent advantage,speed up the aviation power,material manufacturing and other high-end intelligent manufacturing industry,actively integrated into the "5 + 5+ 1" of chengdu modern industry development system,in pengzhou beautiful spring town town construction air dynamic characteristics.The construction and development of the town will greatly promote the high-quality economic development of Pengzhou and Chengdu,lay a good foundation for the intensive and cluster development of the aviation power industry in Chengdu in the future,and play a very important role in promoting regional economic development and improving regional competitiveness.In this paper,theories related to the development and strategy of small towns with distinctive features are sorted out.On the basis of theoretical studies related to the development of small towns with distinctive features at home and abroad,research methods such as literature review,in-depth interview and case analysis are adopted.And using PEST analysis,SWOT analysis and SWOT AHP analysis to analyze the status quo and strategy of Lichun aviation power characteristic town,identified the external environment faced by Pengzhou Lichun in the process of building an aviation power town.This paper finds out the existing advantages,disadvantages,opportunities,threats and the development strategy that should be adopted in the development process of Lichun aeropower characteristic town,so as to summarize the strategic path of sustainable,healthy and rapid development of aero-power characteristic town and give suggestions,so as to provide reference for the development of aero-power characteristic town.This paper is divided into six chapters,the first chapter is the introduction mainly introduces the research background and significance,research purpose and content,ideas and methods and research framework;The second chapter mainly introduces the main basic theories and the research status of characteristic towns at home and abroad;The third chapter mainly analyzes and expounds the internal and external environment of Pengzhou Lichun aviation power town.The fourth chapter analyzes the development strategy of the town with SWOT and SWOT-AHP,and obtains the strategic quadricle and strategic choice.The fifth chapter mainly elaborates the strategic path choice of Pengzhou Lichun aviation power town and carries on the implementation suggestion;The sixth chapter mainly summarizes the main work and the main point of view of the paper,analyzes the shortcomings and prospects of the paper.