Research On The Design Of Cultural And Creative Products In The Naval Museum Of The Chinese People’s Liberation Army

With the continuous improvement of the public economic level and cultural level,people’s pursuit of cultural forms has become more and more diverse,cultural products are more and more respected by everyone,the state has also continuously introduced encouraging policies,support cultural and creative products,so that now a large number of cultural and creative products have emerged on the market,museum cultural and creative products,but also by the public,however,at present,China’s museum cultural and creative products still have some problems,cultural and creative product developers are less,insufficient funds and cookie-cutter products,There are no features,so that the masses have no desire to buy.How to deeply explore the museum collection culture,combine the unique local culture,design unique cultural and creative products,and better promote China’s excellent traditional culture through these cultural and creative products,so that people can arouse patriotic enthusiasm in the process of understanding history,is the main purpose of this selection.This paper takes the cultural and creative products of the Chinese PLA Navy Museum as the main research object,starts from the innovation of cultural and creative products,studies the relevant theories of museums and cultural and creative products,analyzes the collection culture and value of the Chinese PLA Navy Museum,summarizes the ideas of the development of cultural and creative products in the museum,adopts the case analysis method,absorbs the advantages of successful cases,and summarizes the design methods and principles in combination with the Chinese PLA Navy Museum.Then,it analyzes the current problems of cultural and creative products of the Chinese PLA Navy Museum,shows the feasibility and necessity of the design and research of cultural and creative products of the Chinese PLA Navy Museum,adopts the method of questionnaire survey to analyze the audience,develops practical products with cultural and creative connotations by understanding the preferences and habits of the masses,designs cultural and creative products with the characteristics of the Chinese PLA Naval Museum,pays more attention to the user’s sense of experience,and can make China’s naval culture better spread.This thesis aims at the theoretical and practical research on the design of cultural and creative products of the Navy Museum of the People’s Liberation Army Chinese People’s Liberation Army,so as to better adapt to the growing cultural consumption needs of the public,so that the public can accept the edification of Chinese culture in art,and also hopes to provide a certain reference for the design of cultural and creative products of museums in China.