Research On The Creative Design Of Museum Cultural And Creative Products

The cultural and creative industry of museums,as the key link between the construction of spiritual civilization and cultural self-confidence in the new era,has been an key developing area of the country.Various domestic museums are also scrambling to develop their own cultural and creative products.However,comparing with many other developed countries in the world,there is still a gap in China referring to the development status and appearance of the cultural and creative industry of museums.Responding to this situation,it is opportunity for us to learn the advanced experiences from foreign countries,some cultural relic units such as the Palace Museum in China have also successfully explored.The article has researched and discussed a series of innovative design of cultural creative products in museum.the purpose is to provide theoretical references for the design and development of museum cultural creative industries and products in China.At the same time,a series of cultural and creative products of Tianjin Museum are designed in practice to take the cultural and creative products of Tianjin Museum as an example to push forward the cultural and creative practice of museums.Based on this,the article explores the creative design of museum cultural products through theoretical interpretation,comparative analysis,and creative writing and research and design methods.Firstly,the article elaborates the theoretical meaning of museum cultural creative products.At the same time,three popular international museum cultural and creative product development models are discussed.As a result,the value of social education,cultural heritage,and economic benefits of the design and development of museum cultural and creative products are summarized.Secondly,the article discusses the development and management of cultural and creative products in museums.By comparing the development status and business models of several museums with museums with great influences in domestic and overseas,it analyzes the learning experience and the practical problems that should be solved.Thirdly,according to the above research,the author summarizes the conclusions such as the design principles and development strategies that should be considered in the process of museum cultural creative product design and production.Finally,the design results are based on the cultural and creative products of the Tianjin Museum.By analyzing the current situation and existing problems the cultural and creative development of the Tianjin Museum,the author has designed a series of cultural and creative products for the Tianjin Museum that meet the requirements of the article.