Research On The Design And Application Of Culturaland Creative Products Of Tianyang Zhuang Ethnic Group Lion Dance From The Perspective Of Intangible Cultural Heritage

Tianyang Zhuang Lion Dance,that is,Tianyang Lion Dance Technique,has the reputation of "the first skill of Zhuangxiang",was recognized as the intangible cultural heritage of Guangxi Zhuang Autonomous Region in 2007,and was selected into the third batch of national intangible cultural heritage list in May 2011.Tianyang Zhuang lion dance as an important part of Guangxi folk culture,with distinctive Zhuang dance national cultural characteristics,is the folk from generation to generation,the people like to see folk art,in the social and cultural increasingly integrated development today,Tianyang Zhuang lion dance how to retain its original essence and spiritual foundation,full of vitality development and innovation,is a question worth thinking about.This project will study and explore the design innovation of cultural and creative products from the perspective of intangible cultural heritage,take the intangible cultural heritage of Tianyang Zhuang lion dance as an example,explore the integration method of intangible cultural heritage and cultural and creative products from a cross-border perspective,and extract,transform and reorganize the decorative elements,color elements and modeling elements in the image elements of Tianyang Zhuang lion dance through the analysis and research of Tianyang Zhuang lion dance,add modern design visual effects while retaining traditional elements,inject creativity into cultural and creative products,and carry out the design research of Tianyang Zhuang lion dance series derivatives,so that the lion dance culture of Tianyang Zhuang can be better spread,inherited and developed.The research is divided into six chapters.The first chapter is an introduction,which explains the research background,research purpose and significance,research status and method,and innovation points of the topic.The second chapter is an analysis of the intangible cultural heritage of Tianyang Zhuang lion dance,expounds the basic overview of Tianyang Zhuang lion dance,and analyzes and interprets the constituent elements,humanistic connotation and artistic characteristics of Tianyang Zhuang lion dance.Chapter 3 is the research and analysis of Tianyang Zhuang Lion Dance intangible cultural heritage and creative products,mainly exploring the feasibility of developing intangible cultural heritage and creative products,and analyzing and summarizing excellent cases of similar cultural and creative products.Chapter 4 constructs the design strategy of Tianyang Zhuang Lion Dance intangible cultural and creative products,discusses the design concept and positioning of Tianyang Zhuang Lion Dance cultural and creative products,and conceives the relevant elements of Tianyang Zhuang Lion Dance Cultural and Creative Product Design.Chapter 5 is the design practice of Tianyang Zhuang lion dance cultural and creative products,combining design with the design theory proposed above,and applying the visual elements of Tianyang Zhuang lion dance summarized to the design of cultural and creative products for innovative design practice,and designing a series of modern cultural and creative products.Chapter 6 provides conclusions on the design practice of this topic.Through the above research,based on the huge crisis facing the Lion Dance culture of Tianyang Zhuang in inheritance and market application,the organic combination of artistic and aesthetic elements contained in it with the design of modern industrialized cultural and creative products has important reference significance for the innovative development and preservation of intangible cultural heritage,hoping to provide reference value for the "living" inheritance of other intangible cultural heritage.