| Forest health care is very compatible with forest resource development needs and residents’ health care needs for China.In recent years,China has also introduced a series of policies to promote the development of forest health care industry.Wenzhou has vigorously developed the forest health care industry and achieved good results.However,there are still problems such as weak industrial foundation and insufficient industrial support.It is urgent to further improve the relevant measures for the development of the forest health care industry.This paper comprehensively uses literature research method,case analysis method,etc.,on the basis of analyzing and summarizing the relevant concepts,theoretical basis and research literature of forest health care industry,and analyzes the basic conditions,models and characteristics of the development of forest health care industry in Wenzhou.Summarize,and locate the problems of industrial development through investigation;and then combine the experience of typical cases of forest health care industry development at home and abroad,and put forward targeted industrial development and improvement strategies for Wenzhou forest health care industry.This paper believes that Wenzhou has abundant forest health care resources.In recent years,relying on the establishment of forest health care bases,it has continuously explored new development models,issued support policies to provide driving forces for industrial development,defined industry standards to promote high-quality development,and strengthened coordination.Promote the development of the industry,and have achieved good results in the construction of forest health care carriers and high-quality products,concept propaganda and forest health care awareness training.However,the forest health care industry in Wenzhou still has the following problems: the supporting infrastructure of the forest health care base is not in place,the industrial land is restricted,the level of industrial development is low,the management of industrial development is extensive,and there is a lack of comprehensive professional industrial talents;the reasons for the existence of the above problems Yes: the government’s support for the industry is insufficient,the industry connotation is not fully explored,the industry publicity is not enough,the industry development standard is not perfect,and the industry talent supply system is lacking.In order to further promote the development of Wenzhou’s forest health care industry,the main optimization countermeasures include: First,improve industrial support policies and strengthen resource guarantees: formulate supporting industrial promotion policies,increase financial support,and broaden industrial financing channels;strengthen land element guarantees,optimize Investment environment;market demand-oriented,with enterprises as the main body,attracting diverse social capital to participate in industrial investment in various forms.The second is to strengthen publicity,promote infrastructure construction,mobilize the masses to participate in base construction and offer suggestions,increase participation,and promote the construction of health care infrastructure and information platforms.The third is to strengthen the training of professional talents and promote the construction of talent teams.The fourth is to establish a scientific research platform for forest health care,promote the construction of health care bases in an orderly manner,scientifically guide the development of industrial classifications,and improve product supply capabilities.Fifth,formulate an industry standard system and strengthen industry standard management. |