Research On The Extension Of Diversified Visual Design In "Memphis Style" Poster Design

In today’s society,with the development of the times,the form and content of poster design are also constantly updated and changed,and the situation of traditional poster design with a single style is gradually being broken.Some emerging design styles have begun to replace traditional design styles,and the design style represented by the Memphis style is a brand new and influential and representative design style.After the emergence of the Memphis style,print advertising posters not only underwent innovation in form,but also underwent many changes in content.Memphis style poster design,as an important component of print advertising design,often changes according to the characteristics of the times and market needs.In poster design,the "Memphis" style is one of the unique visual forms among many design styles,which has a certain impact on design methods,creative techniques,and other aspects.Memphis style poster design is a visual language developed under the influence of modernist design art.In this development process,designers have formed their own unique style through continuous practice and exploration.Taking the "Memphis" style as the starting point,this article explores the innovative possibilities of this style in urban humanistic poster design,analyzes and discusses the diversified visual extension in posters,studies the development of its diversified visual design,and combines its own practical creations to extend and expand its visual communication,thereby enriching the visual language of contemporary poster design.To further enrich the language of modern poster design,provide some ideas and methods that can be used for reference.