How to effectively display the vitality of the exhibition hall with intangible cultural heritage as the display content and make the cultural relics "live" has been a hot topic of public interest in recent years.After the 20 th National Congress,the director of the Department of Cultural Relics and Monuments of the State Administration of Cultural Heritage also said that he would resolutely implement the work policy of "protection first,strengthen management,excavate value,effectively use,and make cultural relics come alive".The traditional exhibition mode can no longer meet the requirements of the new era,especially in the module of disseminating intangible cultural heritage.Taking Shaanxi Qin embroidery as an example,there is no permanent pavilion in Shaanxi that mainly displays the Qin embroidery of China’s Shaanxi and West African material cultural heritage to promote the intangible cultural heritage of Qin embroidery in Shaanxi;In the existing intangible cultural heritage exhibition hall,the exhibits of Qin embroidery lack the authenticity and liveliness of intangible cultural heritage in the process of display.Therefore,the establishment of the Qin embroidery theme pavilion can better protect,inherit and disseminate intangible cultural heritage,effectively promote the development of the Qin embroidery industry,and inject fresh vitality into the Qin embroidery culture.This paper mainly analyzes and organizes the existing documents related to intangible cultural heritage exhibition halls and Qin embroidery intangible cultural heritage intangible cultural heritage at home and abroad through document analysis,and points out the problems and hidden dangers in the inheritance and dissemination of intangible cultural heritage culture in today’s exhibition halls.Secondly,the Chengdu Shujin Embroidery Museum,China Embroidery Museum and China Xiang Embroidery Museum that have been built and influential in China were investigated and compared,and the advantages and disadvantages of each exhibition hall in inheriting and disseminating intangible cultural heritage were pointed out.Thirdly,the design principles of the display design of the Qin embroidery theme exhibition hall are proposed,and the display design strategy is planned by creating a live display space of Qin embroidery,shaping the regional cultural scene space,building a multi-dimensional interactive participation experience space,and planning the display content according to the needs of the audience.Finally,the display design strategy is applied to the design practice,and the method is verified in combination with the practice to provide theoretical support for the subsequent design work.Making intangible cultural heritage live in the process of transmission and safeguarding is now and a necessary development trend in the future.This paper focuses on the real-time dynamics of how embroidery intangible cultural heritage is passed on in public space,considering the inheritance needs of Qin embroidery at this stage,summarizing and sorting out Qin embroidery literature resources,and conducting a large number of field research on its dissemination status,which is conducive to the construction and optimization of the intangible cultural heritage embroidery theme pavilion.This paper mainly explores the design of the Qin embroidery theme pavilion in the process of intangible cultural heritage inheritance and dissemination through the research on the display design of the intangible cultural heritage exhibition hall,as well as the analysis of the existing problems and display methods of the intangible cultural heritage exhibition hall,combined with the research of the intangible cultural heritage itself,existing scientific and technological means and related theories,so as to promote the process of safeguarding intangible cultural heritage. |