Research On Strategy Optimization Of Micro-culture Education In Universities In The New Era

Network technologies such as big data,cloud computing,and artificial intelligence have entered a stage of in-depth development.The resulting digital communication and media communication have further bred micro-culture,opening up a cultural landscape and ecological pattern of real-time images,fusion of virtual and real,information fragments,and rapid changes.As a brand-new cultural form under the background of the Internet,micro-culture has reconstructed people’s communication concepts,thinking modes and education methods,continuously deepened the digital survival status of the public,especially young people,and promoted the "micro turn" in the field of ideological and political education practice in universities.In the new era,microculture education is a new paradigm for the innovation development of ideological and political education in universities.It constructs the educational environment of ideological and political education in the form of hidden carriers,and shapes the form and expression of ideological and political education with precisely focused content.This method has broadened the field scope and development dimension of ideological and political education.It adopts the new idea of "openness,precision and diversity" to explore innovative strategies of ideological and political education in universities from a more microscopic perspective,which fits the multi-dimensional cognitive demands of young college students,and creates a new growth point for promoting the effective integration of micro-media technology and the work of college education in the new era.This article follows the logical structure of "why micro-culture education is needed-why is it possible-how is the existing strategy-how to optimize the strategy",mainly from five aspects:The first chapter is the introduction of the thesis.Focusing on "why is it necessary" and "why is it possible",it introduces the background and significance of the research.By combing the relevant literature and materials at home and abroad on the necessity,possibility,influence and application of micro-culture and its integration into ideological and political education,it discovers the shortcomings of current research and clarifies the research ideas and methods.The second chapter discusses the theoretical basis and ideological resources of micro-culture education strategies in universities in the new era.Under the theoretical guidance of Marxist theories about environmental education,social interaction,and realistic people,as well as Xi Jinping’s important expositions on cultural education in the new era,this article provides soild theoretical support for the optimization research of micro-culture education strategies in universities by sorting out relevant education concepts and theories in the historical process of China and the West.The third chapter explores the basic connotation of micro-culture education strategies in universities in the new era.The article analyzes the concept of "strategy" from different dimensions,further defines the concepts of "education strategy" and "micro-culture education strategy for universities in the new era",and complements its connotation from both characteristics and functions.The fourth chapter investigates the current situation and analyzes the reasons.Focusing on "how is the existing strategy",it in-depth analysis the actual achievements,main problems and their causes of the development process of micro-culture education strategy,which lays the foundation for proposing optimization strategies in the next chapter.The fifth chapter is to establish optimization principles and paths of micro-culture education strategies in universities in the new era.Focusing on "how to optimize the strategy",this article summarizes the dilemma and attribution,and explores the optimization of micro-culture education strategies in colleges from six dimensions:optimization principle,content optimization,method application,technology integration,team building and model innovation.