Research On The Development Of Inclusive Financial Services Of Rural Banks

The year 2005 was designated as the "Year of Inclusive Finance" by the United Nations.Since then,China has gradually attached importance to the role of inclusive finance,and has actively explored and practiced inclusive finance in rural financial markets.Through years of development,rural inclusive finance has been proven to be effective in solving many difficult problems in the financial market for small and micro enterprises and the "three rural" industries,such as high costs,low efficiency,imbalance between supply and demand,and market instability in the financing process.And it has played a positive role in rural financial poverty alleviation,enterprise development,and ensuring employment.The beneficiaries of inclusive financial services in China are mainly specific groups dominated by vulnerable groups such as farmers,low-income families,and small and micro enterprises.It is rooted in the county economy and relies on rural banks.Its service scope is limited to the location of the bank,making it very easy to obtain information about small and micro enterprises and rural residents in the region.The inclusive financial services of rural banks can be rapidly developed,and have important value for the development of rural economy and the prosperity of agricultural industry.However,rural banks have a short history of development,and there are shortcomings in their management level and risk resistance ability.Once there are problems with inclusive finance,it will seriously restrict the survival of rural banks.Therefore,it is necessary to continuously in-depth study the development of inclusive financial services of rural banks,accumulate experience,and promote the high-quality development of inclusive financial services in rural areas.This article takes XT Rural Bank as the research object,and uses literature review,system analysis,case analysis,survey questionnaire,and a combination of qualitative and quantitative methods to study the inclusive financial business of XT Rural Bank.Firstly,based on a clear understanding of relevant concepts and theoretical foundations,this article elaborates on the current development status of inclusive finance in XT Rural Bank.Secondly,in response to the current development status of inclusive finance in XT Village and Town Bank,information was collected and organized through systematic analysis,survey questionnaires,and a combination of qualitative and quantitative methods.It was found that XT Village and Town Bank’s inclusive finance business has the following problems: lack of innovation in inclusive finance products,insufficient promotion depth of inclusive finance,and high risk coefficient of inclusive finance products Lack of competitiveness in the same industry for inclusive financial products and services;The causes of the problems are analyzed in detail,mainly including: inadequate understanding of inclusive Financial innovation,weak awareness of inclusive financial target groups,imperfect risk prevention and control system of inclusive finance,and imperfect inclusive financial service model.Finally,based on the problems existing in the inclusive finance business of XT Village Bank,and drawing on excellent cases of domestic village banks,this paper proposes development strategies and guarantee suggestions for the inclusive finance of XT Village Bank.The development strategies include enhancing the innovation awareness of inclusive finance products,enhancing the awareness of inclusive finance target groups,improving the risk prevention and control system of inclusive finance,and innovating inclusive finance service models;The guarantee suggestions are carried out from the following four perspectives: talent guarantee,organizational guarantee,technical guarantee,and policy guarantee.The above content has guiding significance for the improvement of inclusive financial products and business development of XT Rural Bank,and also addresses the financial needs of agriculture,rural areas,and farmers,enhancing the ability of inclusive financial services to rural areas.