Research On The Digital Transformation Of Children’s Clothing In A Enterprises

With the development of social economy and the improvement of people’s living standards,consumers’ demand for children’s clothing products is also constantly changing.They pay more attention to product quality,brand image,shopping experience,etc.,which requires children’s clothing enterprises to carry out digital transformation to meet the needs of consumers.The government is also actively promoting the digital transformation of enterprises to empower them to achieve higher-quality development.During the two sessions of the country this year,many representatives and committee members brought bills and proposals,offering advice and suggestions for developing the digital economy,accelerating the integration of digital and real,deepening transformation and upgrading,and empowering the real economy.This article takes A children’s wear company as an example,and first introduces the current situation of A children’s wear company.Then,the basic situation and digital transformation of A children’s clothing company employees and enterprises are studied by means of questionnaires.According to the results of the questionnaire,the digital transformation of A children’s clothing company is analyzed.By analyzing the results of the questionnaire,it is concluded that the problems existing in the digital transformation of A children’s clothing enterprise employees mainly include the following: first,unstable market demand;second,business processes need to be optimized;third,insufficient technology and platform support;fourth,personnel The technical training is unreasonable;fifth,the employee digital technology evaluation mechanism is unreasonable.Secondly,in response to the above problems,an optimization plan for digital transformation is given in terms of market demand analysis and prediction,business process optimization,digital technology and platform upgrade,training method change,and employee digital technology evaluation mechanism.The digital transformation process is optimized,and finally safeguard measures are put forward and implemented to ensure the smooth implementation of the optimization plan,and the research conclusions are summarized and expected.This paper puts forward optimization suggestions for the problems existing in the digital transformation of company A.It is hoped that the research conclusions of this paper can provide help for the future development of company A,and it is also expected to provide practical guidance and reference for small and medium-sized manufacturing enterprises or other processing and manufacturing enterprises of the same type.