Research On Financial Risk Of CFLD Based On OPM Strategy

The real estate industry,as a typical capital-intensive enterprise,has been greatly affected in terms of capital financing in the face of a series of tightening policies such as "housing,not speculating," proposed by the country.However,if real estate companies need to operate for a long time,they have to use other methods to finance,and the OPM strategy is one of the important means of financing for real estate companies.Through the OPM strategy,companies can avoid the harsh and complex approval process in the financial industry,simplify the basic procedures of the financing process,and make the best use of current resources to occupy other people’s funds,so as to expand their own industries and occupy more more market share.The use of OPM strategy can reduce the cost input of enterprises in the operation process through cost transfer,but it will also make enterprises face higher financial risks,and excessive use of OPM strategy or when enterprises face changes in the external environment may cause real estate The business is in financial crisis and can no longer even operate.This paper firstly describes the background of the research and the theoretical and practical significance of the research,and summarizes and summarizes the relevant research of domestic and foreign scholars.It expounds the specific meaning of OPM strategy and financial risk,summarizes the conditions for the implementation of OPM strategy and introduces the theory related to this article.Selecting China Fortune Land Development,a typical representative company in the real estate industry,as the case study object of this paper,it analyzes the specific application of China Fortune Land Development’s OPM strategy from upstream and downstream perspectives.Based on the analysis of the financial situation of China Fortune Land Development in the past five years,the financial risks that may exist under China Fortune Fortune Land Development’s OPM strategy are summarized,mainly including debt structure imbalance,untimely debt repayment risk,liquidity risk,supply relationship deterioration and capital chain rupture risk;This paper analyzes the causes of CFLD’s financial risks under the OPM strategy from both external and internal perspectives.Finally,based on the above analysis of financial risks,targeted risk prevention measures are put forward,including optimizing debt structure;removing inventory and improving investment effectiveness;improving corporate business credit;diversifying corporate development;actively responding to changes in the external environment;strengthening awareness of risk prevention And improve the level of enterprise internal control.The purpose of this paper is to provide suggestions for alleviating the financial risks of China Fortune Land Development after implementing the OPM strategy,and to provide a reference for other Chinese enterprises implementing the OPM strategy to prevent financial risks.