Research On The Promotion Strategy Of Public Culture Service Satisfaction In Luoyang

The development of culture is related to people’s livelihood.Setting up a public culture service system that covers the whole society,and making residents enjoy practical and convenient public culture services,is the highlight and goal of the national 12^thfive-year plan outline to the party and government Cultural development is related to people’s livelihood.Establishing a public cultural service system covering the whole society and effectively allowing urban and rural residents to enjoy public cultural services is the focus and goal of the people’s livelihood work clearly stated by the party and the government in the national12th Five-Year Plan.Since the 18th National Congress of the Communist Party of China,the Party Central Committee and the State Council with Comrade Xi Jinping as the core have always regarded the construction of a modern public cultural service system as an important measure to safeguard and improve the people’s livelihood,and adhere to the cultural people,the wisdom of the people,and the promotion of the socialist core.Values and safeguard the basic cultural rights of the public.Accelerating the construction of a modern public cultural service system is related to comprehensively deepening the overall situation of reform.It is an important way to promote the development and prosperity of socialist cultural undertakings,and it is also a long-term strategic task for China’s economic and social development for a long time to come.As far as China’s current situation is concerned,the assessment and evaluation of the development of public cultural services in various provinces and municipalities is still based on objective standards such as infrastructure construction,financial investment and institutional construction,and the target of service is the subjective standard of public satisfaction.Evaluation and research are absent,and the government ignores public demand in the supply of public cultural services.Therefore,the introduction of public satisfaction theory into the study of public cultural services is an inevitable requirement for the establishment of a modern public cultural service system oriented to the needs of the public,and also the direction of the development of new public management.Starting from the shortcomings of systematic research on public satisfaction of public cultural services in Luoyang,this paper starts with the core concepts of public service,public cultural services,satisfaction,public satisfaction of public cultural services,etc.,in the theory of customer satisfaction and collection.On the basis of literature research data,through sample selection,questionnaire survey,interviews,statistical analysis of data,etc.,empirical research on the use status and satisfaction of public cultural service residents in Luoyang,and discussion of the research results,further exploration The problems of public cultural services in Luoyang（not satisfied）and reasons.If the supply subject is single,the content of public cultural activities is not rich enough,the government propaganda is not in place,resulting in low awareness rate and participation of the residents;the backward construction of the talent team leads to the low professional level and overall quality of the service personnel,and the lack of financial investment leads to the maintenance and repair of the public infrastructure.Work is not in place.Finally,combined with the time and experience of the development of public cultural services in other cities in Henan Province,we try to increase the financial input to play the role of the government,smooth the channels for expressing cultural needs of residents,introduce social forces,strengthen the construction of cultural talents,and improve infrastructure construction.In this regard,it puts forward feasible suggestions for the sustainable development of public cultural services in Luoyang City and the process of accelerating the construction of modern public cultural service system.