| In recent years,with the rapid development of various new media technologies and the continuous input of foreign culture,China’s local regional culture is currently seriously lacking in attraction to young groups,and regional cultural innovation targeting young groups as aesthetic audiences has become particularly important.China,as a large civilized country,has a history of 5000 years,and regional culture plays an important role in the process of historical development.How to find new forms of communication and artistic means for China’s regional culture has become an important topic.Science fiction movies in China have gradually emerged in recent years,and the country has also introduced new policies such as the "Ten Principles of Science Fiction" to provide assistance for the artistic creation of science fiction themes in China.In recent years,the artistic creation of Cyberpunk style has rapidly fermented in the cultural and entertainment market of China.As a subculture originating from the West,its unique scientific fantasy style has been loved by a large number of young people,and numerous artistic design works imitating Cyberpunk style have emerged on the internet.Tracing back to the roots of Cyberpunk,its concept has had strong Western spiritual characteristics,cultural connotations,and value propositions since its birth.Based on the principle of displaying China’s distinctive regional culture and values,it is not possible to simply imitate the design style of Cyberpunk.It is necessary to deeply integrate China’s regional cultural content with Cyberpunk art forms to achieve innovation in visual art,use cyberpunk style art forms to disseminate the quintessence and values of China’s regional culture,inject vitality into traditional regional culture,generate interest in understanding regional culture among more young people,and assist in the international dissemination of traditional Chinese culture through international artistic language.First of all,this topic systematically collates the domestic and foreign Cyberpunk theory and work status,summarizes and sorts out relevant knowledge,laying a foundation for the research topic.Secondly,it explains and analyzes the essential connotation and artistic value of Cyberpunk,and sorts out relevant visual elements that can be developed around regional cultural content.In addition,the aesthetic features of Cyberpunk are refined and mined in response to the visual cognitive changes in the current design context.Finally,this topic combines a series of science fiction scene design works,through the integration of Cyberpunk style,and carries out visual innovation on Chinese regional cultural content,as a practical attempt for the topic research.Through this study,the author attempts to use Cyberpunk artistic style to provide new ideas for innovative ways of regional culture,with a view to enhancing the familiarity and identity of regional culture among young groups,allowing more people to contact Chinese culture,and providing new design ideas for the dissemination of regional culture in the new media era. |