Research On The Impact Of Entrepreneurial Social Capital To Competitive Advantage Of Cluster Enterprise

The source and building of competitive advantage are the core of the strategic management to the enterprise. With the transformation of economic system in Chinese, entrepreneurs become the main body for the developing of corporation as the organizers of corporate event. Under the special national condition of"relation standard", The social capital and social network of the entrepreneurs are the key elements of gaining capital resource and competitive advantage to the corporation.Industrial cluster is a regional enterprise group base on the relation network of the entrepreneurs'individual. This study is broadened the analytic scope to the of interior industrial cluster, and put the analytic jumping-off on the entrepreneurs who play an important role on the competitive advantage of enterprise group. According to the resource based theory, resource dependence theory, social capital theory and the competitive advantage theory, the study researched the mechanism that the entrepreneurial social capital and resources acquisition are impacted to competitive advantage of enterprise group.Through theoretical analysis and empirical studies, this study has the following conclusions:Put forward the dynamic dimensions of entrepreneurial social capital. This research introduce entrepreneurs'network power to compensate for the "congenital" defect of network characteristics, the article puts forward the dynamic dimensions of entrepreneurial social capital, combining scholars with entrepreneurs social capital network characteristics, social capital is divided into entrepreneur network structure dimensions and entrepreneur network capacity dimensions, entrepreneurs network structure dimensions measure from entrepreneurs network scale, network density and network heterogeneity, entrepreneurs network capacity measure from entrepreneurs network construction ability and network management ability.Reveal function mechanism of the social capital in competitive advantage of cluster enterprise. For the small and medium-sized enterprises in original cluster, social capital are external main ways to obtain resources, the external obtaining resources is the key access to ascend enterprise performance and increase competition advantage. Therefore, the paper constructs entrepreneurial social capital---resource acquisition ---cluster enterprise competitive advantage.Verify the various hypotheses between entrepreneurial social capital and the competitive advantage in cluster enterprise. Entrepreneurial social capital has an effect on the competitive advantage in cluster enterprise through resources accessing. According to the empirical research shows that, validation proposed hypotheses, including 16 hypotheses passed the test, 1 the assumption did not pass, 3 assumptions partly passed. In the third chapter of"the mechanism entrepreneurial social capital on competitive advantage of cluster enterprise"theory was further confirmed from the demonstration. As for the assumptions which did not pass, they are explained and discussed based on sample background.Dig out the adjusting effects that absorptive capacity on "the relations between resource acquisition and cluster enterprise competitive advantage ".The absorbing ability of enterprise regulates the effect resource acquisition on cluster enterprise competitive advantage. Entrepreneurial social capital provide external resources for getting operation resources and knowledge resources, but external resources in the role of enterprise performance need the ability of absorbing these resources. This paper argues that the stronger organizational absorptive capacity, the better utilization of operation resources the enterprises get from the external environment, the faster knowledge resources transfer.The mainly innovations of this study basically have the following points:Firstly,the redefining of the dimension of entrepreneurial social capital.The paper break through the limitations of decrypting the entrepreneurial social capital only from the static characteristics, groundbreaking to define entrepreneurial social capital from perspective of " static and dynamic" "network + ability" social capital, divide entrepreneurial social capital into two big dimensions of entrepreneurs network structure and entrepreneur network capacity, and put forward the corresponding evaluation indexes of each dimension. These research perspectives analyze not only from the network angle to analyze the effect of entrepreneurs of social capital on enterprise performance, but also provide theoretical support by the construction of social network and the accumulation of social capital to increase competitive advantages. The redefining of the dimension of entrepreneurial social capital in theory has certain innovations.Secondly,the entrepreneur network structure, entrepreneur network capacity, resourcea cquisition and competitive advantage of cluster enterprise organically are integrated into a framework within the system in this study; It constructed an influence model of entrepreneurial social capital on enterprise competitive advantage from a perspective of resource acquisition. Research introduces resource acquisition as intermediary variable, absorptive capacity for entrepreneurs as regulation variables, discuss "black box" of this theory how entrepreneurial social capital affect enterprise competitive advantage. Research model not only accord with theoretical derivation logic but also get strong support of empirical data. The model breaks through the previous social capital on enterprise performance entrepreneur and has certain innovation.Thirdly, In the impact study of entrepreneurial social capital on enterprise performance and competitive advantage, whether direct influence or indirect influence of middle variable the particularity of the study object are rarely mentioned. Before most of researches about the entrepreneurial social capital start small and medium-sized enterprise or start-up enterprise as the object, discuss the effect entrepreneurial social capital on small and medium-sized enterprise growth or start-up enterprise performance.Industry cluster at various countries and regions as the main economic organization form has the distinct embedding features. Especially with the original traditional industrial cluster, for example, between enterprise by official relations of cooperation or informal relationships based on relationship, usually exist countless connections. Now entrepreneurial social capital for the growth of enterprise is a very important resource and plays an important role for competitive advantage of enterprise. This paper define the research object for traditional manufacturing industry cluster of small and medium-sized enterprises, this paper discusses the entrepreneurial social capital status of private enterprises and the impact on competitive advantage of enterprise, the research has obviously typical and representative. It has certain innovations within a cluster environment how entrepreneurs ascend the accumulation of social capital to gain more intellective and operational resources to strengthen competitive advantage of enterprise to provide the realistic guidance.This research is conducive to enrich and develop the theory of entrepreneur social capital, meanwhile provide practical guidance to the entrepreneurs how to enhance the social capital to enhance competitive advantage which has the strong theory significance and the practical significance.