Study On Development And Structure Optimization Of Fruit Industry In Shandong

From the industrial economics,the region economics and the management angles, this paper article makes a historic review and summary to the Shandong fruit industry development, analyzes the geneal environment of the Shandong fruit industry, the present situation of the development and the industrial structure (region structure, production structure, processing structure, marketing structure, competitive-ability structure,and so on),finds the main problems in the development of Shandong fruit industry, and discusses the developmental strategy of Shandong fruit industry from the the angel of industrial structure optimization.The paper analyzes the fruit production of the world, China and Shandong for 25 years. It can be seen: in general, the fruit industry is in a continous growth trend. The world fruit production is transitting from the developed countries to the developing countries. Among the developed countries, the US has a small growth in fruit production, other countries have negative growth. Among the developing countries, China has a biggest growth scope. The fruit output increased 284.9% from 1980 to 2004, the area and the output occupies the first place in the world. The world, China and Shandong fruit development all displayed two peaks in 1980's intermediate stages and 1990's initial period, and at present all face the old orchard renewal transformation. The planting area of some important fruit like apple has the dropping tendency, but the area of superior production region is stably increasing. The fruit industry starts the structure adjustment in tree species and the varieties.Accoring the developmental siuation of fruit industry in Shandong, this paper makes a general planning to the location of fruits species, based on the aim to improve competition-ability and estalish a stronger horticultural province, based on some theories and primairy ecological pricilples. In Shandong, the apple trees should be 40%, pear trees 20%, and neuclear fruit trees 20%, dried fruit trees 10%, others about 10%. The production region of fruit can be devided into four. The superority and devolopmental aim of each region is discussed. The prduciton region of apple and pear can be devided into four. The variety structure and devlopmental aim of each are also analyzed.