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The Study, Based On The Corporate University Of The Company's Strategy

Posted on:2007-11-16Degree:DoctorType:Dissertation
Country:ChinaCandidate:J ZhangFull Text:PDF
GTID:1119360212457316Subject:Management Science and Engineering
Abstract/Summary:PDF Full Text Request
Corporate university busted out and has been getting more popular across the world. That enables the corporations, traditionally substance wealth creator, becoming the major education base of the workers and intelligence capital provider. The direct driving forces of corporate university are individual career development needs of corporate staff and the strategic demand of enterprise competitive capability. Corporate university is an important member of social education system. Its objective is to foster common "social people" into "excellent corporate citizen" and enable them serving the mission of their company and contributing to their corporate knowledge. This research based on case study and combines with the theory of the corporate strategy; Probes into education concept, operating model, governance model of corporate university. By theory analyzing and demonstration researching, deeply describes and opens out the mechanism of corporate university contributing to the company in terms of creating excellent staff, promoting corporate performance, and achieving corporate strategy goals etc.The first chapter introduces the study background, the current situation of the development of the Corporate University, and the effect on the development of the corporation. It states the problems of the college and the traditional training in the vibrating environment, and defines various boundary methods from the perspectives of enterprise and university. On the base above, bring forward the study goals and researching strategy of the theme.In the second chapter, based on the theoretical evolution of corporation strategy, it discusses the elements of the theoretical evolution of the corporate strategy with some related topics, and draws the conclusion according to the corporate theory goals, functions, environment and operated features. And it also supplies the studying fundamental of the formation, development, function and the importance of the corporate university.In the third chapter, it recalls the process of the development of the corporate university, and divides the process into three parts, and focuses on the current situation and characters of the corporate university. And at the same time, it analyzes the motivation and the explicit environment. The development of the corporate university is the consequence of the more and more rigorous explicit environment and interior needs, and it is the necessity of the development of the society, economy and...
Keywords/Search Tags:Corporate university, Growth strategy, Knowledge management, Education idea, Learning model, Organization structure, Evaluation, Return on investment
PDF Full Text Request
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