Asseembled And Emergence-the Spirit Of Place Of Architectural Color In The South Of The Yangtze River

China is facing a number of propositions in the development of new urbanization. The convergence of architectural color and the loss of regional features is the representations. "Fen Qiang Dai Wa", is the overall image of the architectural color in the south of the Yangtze River. However, due to the misunderstanding and abuse, the color is painted into simple black and white.While facing the environment and social conditions of diverse, study of color in the construction field, not only the concept of vector cladding kind of things, but a complex set of comprehensive intrinsic value. So, color itself become the leading force shaping the high property development, in a more open, directed at the demands, inclusive way, assemble the site elements, handling the relation between the building and surrounding environment, emergence the poetic spirit of place.The theoretical research from the color to the spirit of place, the color of the building in Jiangnan township as the research carrier, in-depth analysis of the "Fen Qiang Dai Wa" color mechanism, multiple types of color space and township construction of cultural geography of Jiangnan poetic environment. At the same time, the colors into place with the gene.The practice part takes "Xilu Ancient Village " and "Luzhi New Town" as examples, which reflects the current value in the new urbanization process of the transformation. One is keep the traditional pastoral lifestyle and hermitage, color is organically reborn from the core part, the other is the industrial development of new town expanded in modern way, how color coordinated with the old town, express the new place sense of Jiangnan.