Research On The External Communication Of Chinese Traditional Plastic Arts

Chinese traditional plastic arts was able to stretch so far, in addition to the spread in our country, but also inseparable from the spread of extraterritorial.Chinese traditional plastic arts include Calligraphy, Seal carving, Chinese painting, Sculpture, crafts, Architecture and Landscape. In different historical periods, to different countries, the external communication activities and overseas influence of traditional plastic arts of various categories are also different. From the horizon of Communication to think about the Chinese traditional plastic arts external communication motivation, media, way, path, effect and other issues, combined with important artistic propagation phenomena and spread facts, for the macroeconomic research on each category of traditional Chinese arts, can be considered a new perspective to study the traditional Chinese arts external communication.Motivation Chinese traditional arts of external communication are the result of joint action by the aesthetic, cultural, political and economic variety of factors. From a personal point of view, to the extraterritorial Communication Arts is to meet the aesthetic needs, convey ideas or the means of livelihood profit; from the national level, it is in order to promote the country culture, or develop the foreign trade and cultural needs. Traditional plastic arts to achieve external communication without effective means of communication, the way traditional plastic arts stage, external communication, including interpersonal communication, print communication, film and TV communication and network communication are four basic ways, as technology advances, new media emerging and increased integration of the media, the use of cross-media, multi-media art dissemination of information dissemination is the trend overall. Nowadays, Chinese traditional plastic arts external communication path unprecedented diversification. Currently you can rely on the traditional plastic arts path to achieve the following basic external communication:Demonstrate path, market path, collection path, education path, tourism path, artistic path and International immigration path, etc.The effect of Chinese traditional arts is the sum of external communication and its social effects caused by the foreign audience psychology, attitudes and behavior of. From the microscopic effects speaking, firstly, the outside audiences’ aesthetic, criticism, research and other artistic awareness of the traditional plastic arts will significantly increased; secondly, their awareness of cognitive is also increased, may lead to changes in behavior and even the concept of a foreign audience, especially Overseas Chinese artists will take the initiative to follow style. On macroscopic propagation effects, in addition to the traditional plastic arts external communication to let foreign audiences know and understand Chinese culture and arts, and more far-reaching significance is to enhance the attractiveness of overseas Chinese art and international influence of Chinese artists to promote our culture and the arts for more broad international recognition, and enhancing our cultural soft power.