Research On User Involvement In The Process Of Enterprises’ New Product Development

User involvement is one of the most important research fields in enterprises’ innovation theory. Scholars and entrepreneurs have gradually realized the important function of users in new products development. In order to integrate the recourse of users, and gain the user’s value and deepen the intercommunion between the enterprises and users, the enterprises have to unite users and make them participate in the development process.The dissertation points out the meaning of user involvement, the users’ role in new product development,and relative analysis of theory foundation. a. Based on the foundational analysis frame above, the dissertation studies the impetus and right time of enterprise adoption of user involvement, and according to the evolvement course of user involvement from weak to strong, expatiate the realization path that users participating in the new product development. The dissertation studies how to implement systematical management to user involvement in the new product development. The enterprise needs to make organization arrangement and institution design.Furthermore, the enterprise needs to construct support system of user involvement. In addition, the firm should control the whole process of user involvement. Finally, the dissertation puts forth reasonable measures according to the problems of enterprises’ adopting user involvement in new product development in our country, which provides instructions in methodology for effective adoption towards resource of user.The dissertation studies user involvement in new product development, which provides a new thinking and method for realizing optimizing collocation between enterprises and users. The enterprise may adopt information of innovation from users into the process of new product development scientifically. So it makes traditional process of product innovation further accord with practice. Therefore, the development of research on user involvement in new product development is a beneficial exploration for model of technological innovation, which is favorable for enriching and developing the theory of technological innovation.